Day One Agency

Senior Director, Thought Leadership – Brand Reputation

Day One Agency

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $130,000 - $155,000 per year

Job Level

Senior

About the role

  • We’re looking to add an entrepreneurial, high-impact leader to our growing team who will play a central role in advancing the agency’s thought leadership, corporate storytelling, and executive communications offering.
  • This person will lead priority executive and “corpsumer” accounts while driving key internal and external initiatives that elevate the agency’s voice and market presence.
  • Serve as a strategic advisor to senior-level clients, aligning communications initiatives with broader business objectives.
  • Develop differentiated corporate narratives and executive platforms that drive visibility and credibility.
  • Lead end-to-end earned media strategy, from story development and pitching through media engagement and amplification.
  • Counsel and prepare C-suite executives for high-visibility moments, including media interviews and major announcements.
  • Navigate high-stakes financial communications, including earnings, M&A, and IPO-related messaging for investors, analysts, and business media.
  • Build and maintain strong relationships with corporate, business, broadcast, and tech media.
  • Shape messaging and communications plans tailored to each client’s category, competitive landscape, and growth priorities.
  • Provide clear strategic POVs informed by trends shaping the future of news, media, and executive visibility.
  • Lead account operations, including team oversight, budget management, and third-party vendor coordination.
  • Mentor and develop agency talent, fostering high standards of performance and collaboration.
  • Contribute to new business strategy and presentations, helping expand the agency’s executive communications portfolio.
  • Develop high-quality strategic plans, decks, and written materials for both client and agency initiatives.
  • Drive innovation within the practice, bringing fresh ideas and forward-looking approaches to corporate storytelling.

Requirements

  • 8+ years of experience
  • Bachelor's Degree
  • Prior PR agency experience; integrated communications strategy; specialization in thought leadership; strong writing and narrative development skills; expertise in executive comms (owned and earned)
  • Experience leading and mentoring a diverse team
  • Strong media relations skills and contacts
  • Collaborate, multi-task and work efficiently with precise attention to detail
  • Deliver an impactful and compelling presentation
  • Possess a passion for storytelling and excitement to collaborate in a fast-paced team environment
  • Be extremely self-motivated, organized and reliable
  • Exhibit an entrepreneurial spirit and enjoy building a team from the ground up and creating new systems, policies and company culture
Benefits
  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
integrated communications strategythought leadershipnarrative developmentexecutive communicationsmedia strategystory developmentmedia engagementbudget managementstrategic planningpresentation skills
Soft Skills
leadershipmentoringcollaborationattention to detailself-motivationorganizationreliabilityentrepreneurial spiritstorytellinginnovation
Certifications
Bachelor's Degree