Senior Director, Story
Day One Agency
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $140,000 - $160,000 per year
Job Level
About the role
- Craft culture-forward creative (with strategic chops) that drives earned attention, especially on social. From trends to IRL activations, you know how to tap into what people care about.
- Lead brainstorms and develop ideas that feel both strategic and spontaneous, translating client goals into culture-first moments.
- Write across mediums (taglines, scripts, manifestos, pitch decks, content calendars, etc.) with a voice that adapts to the audience and always hits.
- Mentor junior creatives, helping them level up their ideas and their confidence.
- Bring the energy and the empathy. You're an idea cheerleader, not a bottleneck and you’re always thinking a step ahead.
- Stay curious. Whether it’s a new platform, meme, or creator trend. You see everything as an opportunity to make the work better.
- Inspire clients through compelling presentations and storytelling that turns maybes into hell yeses.
Requirements
- 8+ years of experience in creative roles with a strong emphasis on copywriting, storytelling, and campaign concepting
- Portfolio demonstrating earned-first thinking, standout writing, and culturally resonant ideas that have driven real impact
- Proven experience developing platform-native campaigns across TikTok, Instagram, YouTube, and emerging social formats
- Beyond your conceptual and writing ability, understand visual storytelling, filmmaking, design, art direction
- Confident client leader who can articulate creative thinking, guide conversations, and sell through big ideas
- Collaborative creative partner who works fluidly across strategy, design, social, and communications teams
- Able to manage multiple workstreams while maintaining high creative standards in a fast-moving agency environment
- Deep cultural fluency with a strong pulse on internet behavior, pop culture, visual trends, and the conversations shaping online communities
- Strategic problem solver who can turn insights into clear, compelling creative ideas
- Experience mentoring and developing junior creatives, helping elevate both craft and creative thinking across the team
- Naturally curious with a passion for new formats, evolving platforms, and the future of creative storytelling
- Bachelor’s degree or equivalent professional experience
Benefits
- Health Care (Medical, Dental, Vision)
- Paid Time Off and Company Paid Holidays
- Summer Fridays
- 401K Retirement Plan with Company Match
- Lifestyle Spending Account
- Paid Parental Leave
- Commuter Benefits
- New Business Referral Bonus
- Employee Referral Bonus
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingstorytellingcampaign conceptingvisual storytellingfilmmakingdesignart directionplatform-native campaignssocial media marketingcreative writing
Soft Skills
mentoringcollaborationclient leadershipstrategic thinkingproblem solvingcommunicationcuriosityempathyenergyinspiration