DASH Water

National Account Manager – Out of Home

DASH Water

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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About the role

  • Own and grow relationships with major OOH customers including Bidfood, Brakes, DDC, and other national and regional wholesalers.
  • Develop and execute joint business plans to drive distribution, rate of sale, visibility, and profitability.
  • Lead commercial negotiations including pricing, promotions, listings, and contractual agreements.
  • Manage forecasts, volume targets, and promotional planning in line with company objectives.
  • Act as the primary point of contact for all national OOH customers.
  • Analyse monthly data from Bidfood’s Bidview and the DDC report to recognise new areas of growth, shifts in focus and provide insights to build proof of concept.
  • Identify and unlock new OOH opportunities across foodservice, hospitality, leisure, travel and workplace channels.
  • Work closely with your team to drive new customer acquisition and distribution wins.
  • Build compelling sell-in stories aligned to Dash Water’s brand, sustainability credentials, and consumer demand.
  • Work with The OOH Controller to build and manage a strategy to drive and grow the OOH channel.
  • Line-manage and coach two Sales Executives (1 NAM, 1 NAE), setting clear targets and performance expectations.
  • Support the team in pipeline management, customer engagement, and closing new business.
  • Foster a high-performance, collaborative sales culture focused on results and continuous improvement.
  • Work closely with Marketing, Supply Chain, Finance, and Operations to ensure excellent execution.
  • Provide market insight, customer feedback, and competitor intelligence to inform strategy.

Requirements

  • - Proven experience as a National Account Manager or Senior Account Manager within Out of Home, Foodservice, or Wholesale.
  • - Strong experience managing national distributors such as Bidfood, Brakes, DDC, or similar.
  • - A track record of delivering sustainable growth and winning new business.
  • - Previous people management experience or strong readiness to step into a leadership role.
  • - Commercially sharp, data-driven, and confident in negotiations.
  • - Proven experience managing and owning P&Ls, with a strong focus on revenue growth, margin optimisation, and cost control.
  • - Energetic, proactive, and comfortable working in a fast-growth challenger brand environment.
  • - Passionate about great products, sustainability, and building brands that consumers love.
Benefits
  • - Competitive salary and discretionary bonus
  • - Hybrid working with minimum three days in the office a week
  • - Consideration for share options (after 1 year service)
  • - 25 days holiday a year
  • - Subsidised public transport (Zones 1-2)
  • - Classpass and Headspace subscriptions
  • - Work phone
  • - Enhanced family-friendly policies
  • - Free tasty breakfast in the office
  • - Regular social events with the team
  • - Dynamic and supportive work environment
  • - As much DASH as you can drink!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
commercial negotiationsforecastingpromotional planningdata analysisP&L managementrevenue growthmargin optimisationcost controlbusiness planningcustomer acquisition
Soft Skills
relationship managementleadershipcollaborationcoachingcommunicationproactivitydata-driven decision makingresults-orientedstrategic thinkingcustomer engagement