Manager, Communications
United Talent Agency
External Communications Manager
Dairy MAX Inc.
full-time
Posted on:
Location: 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Strategic, detail-oriented External Communications Manager to lead planning and execution of integrated communications initiatives that strengthen the reputation of the dairy category.
- Design and manage cross-channel campaigns to inform, engage, and influence key external audiences (industry stakeholders and community partners) aligned with Dairy MAX’s mission: building trust in dairy and driving demand across the category.
- Ensure external messaging is clear, consistent, and impactful; collaborate with internal teams, external partners, and a dedicated PR lead to deliver compelling stories and campaigns.
- Drive results through creative excellence, strategic alignment, and measurable outcomes.
Requirements
- Develop comprehensive communications strategies that support organizational goals and strengthen category reputation (identify target audiences, craft key messages, determine channel strategies across owned, paid, and earned media).
- Translate strategy into actionable campaigns: manage timelines, deliverables, and budgets; own day-to-day execution (content creation, partner coordination, campaign launch, optimization, reporting).
- Lead communications efforts with external partners, industry groups, and community organizations.
- Coordinate with PR lead to ensure messaging alignment and provide input/recommendations for media outreach.
- Create compelling, audience-relevant narratives for digital platforms, social media, and stakeholder materials; partner with creative teams and agencies.
- Define KPIs and performance metrics; track engagement, reach, and sentiment; share insights and apply learnings.
- Qualifications: 3–5 years experience in communications, marketing, or related role; background in food & beverage, agriculture, or CPG preferred; proven ability to lead integrated campaigns and collaborate across functions; strong organizational and project management skills; excellent writing, editing, and presentation skills; strategic thinker with proactive, results-driven mindset.
