Cyberhaven

Senior Marketing Operations – Program Manager

Cyberhaven

full-time

Posted on:

Location Type: Hybrid

Location: San Francisco • California • United States

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Salary

💰 $170,000 - $190,000 per year

Job Level

Senior

About the role

  • Own and evolve the marketing technology stack, including marketing automation, CRM integrations, lead tracking, routing, attribution, and data hygiene
  • Serve as the primary owner of marketing automation platforms (HubSpot, Marketo, or similar), managing workflows, scoring, segmentation, and lifecycle stages
  • Build, QA, and optimize campaigns and workflows to ensure accurate tracking, fast lead flow, and scalable execution
  • Partner with demand generation and product marketing to plan, execute, and analyze campaigns across email, paid media, events, content, and other channels
  • Own the campaign lifecycle end-to-end, from setup and launch through reporting and post-campaign analysis
  • Build and maintain dashboards and reporting for campaign performance, funnel health, and pipeline impact
  • Drive experimentation and optimization through testing of messaging, audiences, channels, and workflows
  • Translate data and insights into recommendations that improve future performance
  • Align closely with Sales and Revenue Operations on lead flow, SLAs, attribution, and reporting
  • Manage vendors and tools, and maintain a Marketing Operations roadmap focused on efficiency, scale, and measurement

Requirements

  • 3–5+ years of experience in Marketing Operations, Demand Generation, or a blended ops/campaign role at a high-growth B2B company
  • 3+ years of hands-on experience with marketing automation platforms such as HubSpot, Marketo, or similar
  • Strong experience building and executing marketing programs, not just supporting them
  • Deep understanding of lead management, attribution, and funnel reporting
  • Proven ability to identify inefficiencies and design scalable processes and systems
  • Highly analytical and comfortable using data to drive decisions and recommendations
  • Experience building dashboards and reports for campaign and pipeline performance
  • Familiarity with tools such as Salesforce, Google Analytics, Google Tag Manager, Looker/Google Data Studio, and related marketing technologies
  • Highly organized, detail-oriented, and comfortable managing multiple initiatives at once
  • Strong project management skills and the ability to drive complex projects from idea to execution
  • High learning agility and comfort operating in a fast-paced, evolving environment.
Benefits
  • Market-competitive compensation
  • Base salary
  • Possible bonus plan or commission structure
  • Geo-based adjustments based on location
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing automationlead managementattributionfunnel reportingcampaign optimizationdata analysisdashboard buildingreportingworkflow managementsegmentation
Soft Skills
analyticaldetail-orientedorganizationalproject managementcommunicationproblem-solvingcollaborationadaptabilitytime managementinitiative