Cyara

Product Marketing

• Lead Product Marketing Strategy: Define positioning, messaging, and value propositions that differentiate our solutions in the enterprise SaaS market and align with product strategy.
• Partner Cross-Functionally: Collaborate closely with Product, Sales, and Customer Success to ensure product launches and enhancements are successfully executed across the customer lifecycle.
• Own Go-to-Market (GTM): Build and execute GTM plans for new products, features, and market opportunities, ensuring alignment between product priorities and revenue objectives.
• Be Hands-On: Work directly with your team and stakeholders to create key content (sales tools, messaging guides, competitive briefs), gather insights, and validate positioning.
• Champion Market Insights: Lead voice-of-customer, competitive, and market research to shape product strategy and identify emerging opportunities and whitespace.
• Enable Sales and Customer Growth: Develop enablement programs, playbooks, and tools that improve pipeline conversion and customer engagement.
• Drive Thought Leadership: Oversee creation of compelling content—case studies, whitepapers, presentations—that reinforces Cyara’s market leadership.
• Measure Impact: Define and track KPIs to ensure product marketing activities drive measurable outcomes tied to pipeline creation, product adoption, and revenue growth.
• Lead & Develop the Team: Build, mentor, and empower a growing team of product marketers, fostering a culture of accountability, innovation, and collaboration.

Vice President of Product Marketing

Project Manager

• Manage, monitor and control assigned project deliverables
• Monitor and control assigned project progress
• Develop, manage, control and maintain project reporting and documentation
• Interact and work collaboratively with staff and potential service providers
• Build strong relationships with all clients

Associate Project Manager – Central

Customer Success Manager

• Own customer outcomes and ensure each customer receives value from Cyara’s solutions throughout their lifecycle
• Understand the value of Cyara to the customer and be able to articulate that through measurable ROI back to key stakeholders and executives
• Negotiate long-term renewals with keen attention to detail and with secured revenue uplift
• Act as a program manager throughout the entire customer journey including professional services engagements
• Understand the customer pain points and strategic objectives and how they can be solved with Cyara’s technology
• Build adoption and value plans with customers to set a long-term vision for success and growth
• Deliver insights based on customer and industry usage to identify areas for improvement, optimization and expansion
• Act as an escalation point when things are not going to plan
• Organize and host regular customer check-in meetings, onsite visits and Executive Business Reviews
• Coordinate and manage customer special requests & projects
• Serve as a technical bridge between stakeholders at all levels, translating complex product capabilities into strategic value for C-suite executives while providing hands-on technical guidance to end users and implementation teams
• Identify new opportunities within our existing customer base and grow revenue opportunities; Cross-sell & Upsell
• Travel may be required from time to time

Senior Customer Success Manager – East

Content Manager

• Shape the narrative: Develop clear, consistent storytelling frameworks that connect Cyara’s innovations (AI Trust, Agentic AI, CX Assurance) to customer outcomes and market trends.
• Create high-impact content: Write and edit compelling content across formats — blogs, bylines, whitepapers, web copy, video scripts, event narratives, and social storytelling.
• Translate technical to human: Partner with product, AI, and engineering teams to distill complex technology into engaging, plain-language stories that resonate with buyers, analysts, and other influencers.
• Elevate thought leadership: Collaborate with executives to craft point-of-view pieces, keynote messages, and perspectives that advance Cyara’s leadership position in AI and CX.
• Drive editorial excellence: Maintain narrative consistency across owned, paid, and earned channels.
• Collaborate across teams: Work closely with corporate comms, product marketing, events, and demand gen to ensure content aligns with pipeline and brand goals.

Senior Content Strategist

Product Manager

• Define and evolve the CX assurance product strategy aligned with customer needs, and Cyara’s agentic platform vision.
• Develop and maintain a clear, outcome-driven product roadmap that balances innovation, regulatory obligations, and customer adoption.
• Continuously assess market dynamics, including regulatory change, the competitive landscape, and the evolution of agentic and automated customer interaction models across emerging communication channels.
• Engage directly with customers, prospects, and partners to understand CX challenges and how agentic workflows are designed, tested, and governed in production environments.
• Act as the voice of the customer, translating real-world CX and compliance problems into actionable product requirements.
• Partner with sales, pre-sales, and professional services teams in strategic customer engagements, workshops, and executive briefings.
• Own the end-to-end product lifecycle from problem definition through requirements, prioritization, delivery, launch, and ongoing optimization.
• Collaborate closely with R&D, architecture, and data science teams to deliver high-quality, scalable solutions with predictable time-to-market.
• Drive backlog prioritization using a risk- and value-based approach, incorporating regulatory impact, customer demand, and technical enablement.
• Ensure products are designed for enterprise scale, performance, explainability, and auditability.
• Enable sales, marketing, and customer success teams with clear product positioning, value propositions, and competitive differentiation.
• Support go-to-market launches, pricing strategy, and packaging decisions.
• Collaborate with training and documentation teams to ensure customers can successfully adopt and operationalize new capabilities.

Director of Product

Consultant

• Analyze customer data, create business cases, and partner closely with Sales, Customer Success, and Product teams to showcase how our platform delivers measurable benefits.
• Be a key player in executive-level conversations, helping customers and prospects make informed purchasing and renewal decisions based on data-driven insights.
• Play a crucial role in helping customers see the tangible value of our platform, driving adoption, renewals, and revenue growth.
• Leverage data and insights to ensure customers maximize their investment, while empowering Sales and Customer Success teams to make stronger, more value-driven business cases.

Vice President of Product Marketing

Associate Project Manager – Central

Senior Customer Success Manager – East

Senior Content Strategist

Director of Product

Value Consultant