Crossbeam

Business Development Rep

• Own a portfolio of accounts for our top customers with large ecosystems
• Partner with customer teams to identify and activate their most strategic partners on Crossbeam.
• Become the go-to BD point of contact for onboarding and activating those partners, surfacing qualified opportunities for AEs.
• Manage a portfolio of cold prospects and free users.
• Use ecosystem overlaps, partner insights, and product usage data to prioritize outreach.
• Create warm entry points and book high-quality first meetings with prospects.
• Guide new users through setup and help them realize initial value.
• Ensure seamless onboarding until accounts are ready for Sales qualification.
• Work closely with Sales, Partnerships, and Customer Success to bring Ecosystem Led Growth to life at every stage of the sales cycle.
• Share partner insights, influence pipeline, and support strategic initiatives with other GTM teams.

Business Development Manager

Account Executive

• Own the full sales cycle from prospecting and discovery to value articulation, negotiation, and close. This also includes a book of some customers. Time spent is 80% new logo/20% customer expansion
• Generate pipeline to build your own book of business by collaborating with Business Development, Partnerships and Marketing.
• Run complex, multi-threaded sales cycles, engaging with multiple stakeholders (C-Suite, Sales, Marketing, Partnerships, Operations).
• Build and execute account plans with precision to identify key stakeholders, develop mutual success criteria, and drive outcomes.
• Engage in ecosystem-led selling to leverage partner data and co-selling motions to create warm, high-impact opportunities.
• Use AI and automation thoughtfully to improve output, not replace judgment.

Business Development Manager

Enterprise Account Executive