Creators United

Manager

• Execute campaign buys across various digital platforms, including hands-on management and real-time optimization to achieve or surpass client goals. Platforms include but are not limited to Meta Family of Apps, Google Ads, Amazon Advertising, LinkedIn, TikTok, etc.
• Diligently monitor campaign performance, manage budgets and pacing, troubleshoot issues, derive performance insights, and provide proactive updates and recommendations to management.
• Proactively identify opportunities to improve campaign performance, extract actionable insights, and consistently exceed client expectations.
• Develop and execute media plans, including platform selection, target audience definition, and creative strategy, to achieve campaign goals.
• Develop compelling narratives with data, extracting key trends, insights, opportunities, and obstacles. Create and present client-facing reports, including pacing, campaign builds, ad-hoc analyses, and high-impact optimizations.
• Collaborate effectively with cross-functional teams, including Client Services, Strategy, and Creative, to ensure seamless campaign execution.
• Cultivate and maintain strong relationships with platform partners (e.g., Meta, Twitter, Snapchat, Google).
• Oversee trafficking processes, resolve issues, and guide the training and development of new and existing team members.
• Foresee potential challenges, escalate appropriately and recommend solutions. Proactively identify and address execution roadblocks, and implement QA processes to ensure accuracy in budget management, pacing, brand safety, and adherence to legal, finance, and tracking requirements.
• Proactively contribute to and lead internal discussions on campaign strategy, performance analysis, and optimization recommendations.
• Prioritize daily tasks, meet deadlines, seek clarification, and continuously improve workflows.

Senior Media Activations Manager

Full-stack Engineer

• Design, develop, and maintain scalable server-side applications using Node.js and dynamic front-end interfaces using React
• Architect and implement robust RESTful APIs and microservices
• Partner with product managers, designers, and talent teams to translate business requirements into technical solutions
• Optimize applications for maximum speed, scalability, and reliability
• Implement advanced security measures and data protection protocols
• Mentor junior engineers, lead code reviews, and enforce best practices
• Proactively identify, troubleshoot, and resolve complex technical issues
• Contribute to CI/CD pipelines, infrastructure as code, and containerization

Senior Full Stack Engineer

Social Media Manager

• Own and evolve the overarching organic and paid social media strategy across all platforms, ensuring alignment with brand and business goals.
• Lead pre- and post-production for social content, including concepting, scripting, shooting, editing, and publishing video and static assets.
• Execute day-to-day content creation on the ground, capturing real-time moments and timely content as they happen.
• Oversee content strategy, publishing cadence, and community management across TikTok, Instagram, Facebook, LinkedIn, and YouTube Shorts, as well as emerging platforms.
• Analyze performance and report on key social metrics, translating insights into actionable optimizations for growth, engagement, and conversion.
• Lead social media integration for major marketing campaigns, launches, and brand initiatives.
• Identify, test, and quickly execute relevant social trends while maintaining brand voice and campaign objectives.
• Write, edit, and approve compelling marketing copy across social posts, ads, campaigns, and product tagging.
• Manage and optimize paid social efforts in collaboration with internal stakeholders or external partners.
• Serve as a creative and strategic leader for junior team members, raising the bar for execution, storytelling, and performance.

Senior Media Activations Manager

Senior Full Stack Engineer

Senior Social Media Manager