Cox Media Group

Media Consultant

Cox Media Group

full-time

Posted on:

Location Type: Office

Location: West Babylon • New York • United States

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About the role

  • Identifies and assesses sales opportunities and applies resources and strategies appropriately.
  • Solicits new business through prospecting and cold calling.
  • Consistently manages target accounts within the pipeline.
  • Generates revenue by developing new accounts and expanding existing ones.
  • Prepares proposals to present to Sales leaders, along with existing and potential clients.
  • Consults clients on all CMG solutions and offerings, demonstrating a deep understanding of product capabilities, measurement, attribution, and KPIs.
  • Responsible for learning and selling fully integrated advertising solutions using our complete range of audio and digital products.
  • Responsible for meeting and surpassing all sales targets as outlined by the General Sales Manager and/or Director of Sales.
  • Performs a needs analysis and account review to identify the customer’s most important needs.
  • Creates effective marketing strategies to satisfy each client’s needs and goals.
  • Creates engaging and convincing presentations that generate new or additional business.
  • Successfully negotiates advertising rates.
  • Showcases product knowledge and its value to customers.
  • Matches available station sponsorships with the needs of prospects and clients, then persuasively presents and sells those sponsorships.
  • Collaborates with internal departments to oversee account stewardship throughout the process.
  • Uses CRM (HubSpot) to track and manage daily activities, build a pipeline, ensure execution, and generate weekly projections and revenue reports.
  • Upsells existing customers by sharing performance metrics, research insights, and proven results.
  • Collaborates with account management to provide timely and accurate traffic instructions, conduct account maintenance, including make-goods, and collect on aging receivables.
  • Attend sales meetings, training sessions, and remote client meetings.

Requirements

  • Two years of experience in new business development and prospecting within media sales or a related sales role.
  • Demonstrated track record of increasing revenue through effective campaigns.
  • Proven success in working with people (i.e., career, school, organizations, sports, etc.)
  • Strong analytical, problem-solving, communication, interpersonal skills, and business acumen.
  • Ability to multitask and work in a high-pressure, fast-paced environment with tight deadlines.
  • Excellent marketing, presentation, and closing abilities.
  • Excellent attention to detail and strong organizational skills.
  • Capable of successfully negotiating with customers to achieve a strong return on investment.
  • Experience in prospecting for new clients, selling services to them, and maintaining and upselling to existing clients.
  • Proficient in Microsoft Office, PowerPoint, and CRM tools like HubSpot.
  • Valid driver's license with a clean driving record
Benefits
  • Comprehensive medical, dental, and vision insurance available to the employee and employee’s family (i.e. child, spouse, domestic partner)
  • Flexible Spending Accounts (healthcare and dependent care) and Health Savings Accounts
  • Short-term and long-term disability and life insurance (supplemental and accidental, death, and dismemberment)
  • Participation in CMG’s 401(k) plan with generous company match and both pre-tax and Roth options
  • Paid flexible vacation and up to four weeks (160 hours) of paid wellness time, inclusive of paid sick and safe time under applicable law
  • Up to eight (8) paid holidays throughout calendar year 2025
  • Up to two (2) weeks of paid parental leave
  • Employee assistance program
  • All other benefits required by applicable law
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
new business developmentprospectingsales strategiesrevenue generationmarketing strategiesnegotiationpresentation skillsaccount managementCRMKPI measurement
Soft Skills
analytical skillsproblem-solvingcommunication skillsinterpersonal skillsbusiness acumenmultitaskingorganizational skillsattention to detailclosing abilitiescollaboration
Certifications
valid driver's license