Copper Courier

AdOps Specialist

Copper Courier

contract

Posted on:

Location Type: Remote

Location: New York • United States

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Salary

💰 $40 - $45 per hour

About the role

  • Execute all deliverables related to ad operations, including trafficking, troubleshooting, optimization, and reporting of ad campaigns across all platforms including, but not limited to: Meta, Google, Programmatic, Pinterest, YouTube, TikTok, Snapchat, Reddit, Nextdoor in line with project timelines
  • Run the ad buying pipeline to ensure that campaigns are ready for launch including pixel placement, ad sourcing/tracking, finalized creative delivery, Q/A processes, vendor payment, and other logistics required to ensure timely and efficient program launches
  • Confirm campaigns are set up in a way that is aligned with best practices and company approved media plans
  • Ensure that audiences are properly onboarded in advance of program launches and to access data related to performance of live campaigns
  • Provide regular reports that track campaign status, identify and troubleshoot delivery issues, and review reporting data for quality assurance
  • Manage and coordinate campaign functions by ensuring line items are distributed across all platforms effectively as directed by the company.
  • Audit + implement ad ops tools to address workflow inefficiencies, improve testing, maintain inventories, and automate ad scheduling as directed.
  • Deliver guidance of industry best practices for cost-efficient CPM/CPC/CPA strategies
  • Clearly communicate regular program updates to the Paid Media Manager and Director of Marketing

Requirements

  • 3+ years of experience working within a paid media team, agency, or adtech platform
  • Knowledge and experience working in key advertising platforms (Meta, Google Ads, TikTok, etc.). Bonus experience: Reddit, Nextdoor
  • Experience building ad performance reports.
  • Must have proficiency in Excel and Google sheets
  • Strong attention to detail and organizational/project management skills; ability to oversee multiple projects simultaneously
  • A detailed and curious understanding of the media landscape, including the desire to stay up to date on changes to policies both in the broader media space and political space
  • Strong problem solving skills and interpersonal skills; ability to respond to crises calmly and with poise including navigating potential ad policy violations, business verifications, and ad restriction periods
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ad operationstraffickingtroubleshootingoptimizationreportingad buyingpixel placementad sourcingcampaign performance reportingCPM/CPC/CPA strategies
Soft Skills
attention to detailorganizational skillsproject managementproblem solvinginterpersonal skillscommunication skillsability to oversee multiple projectscalm under pressurecuriosityadaptability