Civic Marketplace

Product Marketing

• Shape the product narrative
• Own positioning, messaging, and competitive narrative for Civic Marketplace, written for local government buyers, not tech audiences
• Produce launch materials for new features: one-pagers, case studies, email sequences, landing pages. AI drafting tools keep the velocity up; your judgment keeps the quality there.
• Partner with sales and partnerships to develop battle cards, pitch decks, and agency-specific collateral for partner channels
• Build and maintain Claude-powered content pipelines: automated first-draft generation, content repurposing, and approval workflows for supplier and agency comms
• Track funnel performance in HubSpot, from awareness to activation, and use behavioural trigger logic to sharpen conversion at each stage
• Build and nurture the community
• Own the supplier and agency community, from onboarding communications and engagement cadences to milestone recognition and feedback loops
• Design and maintain bilingual (English/Spanish) outreach templates for supplier onboarding, AI-refined for tone and local context
• Implement AI-assisted community response systems: using Claude to draft replies to common supplier queries, flagging edge cases for human review
• Run regular community touchpoints (webinars, newsletters, async updates), translating product changes into language that actually resonates with procurement officers
• Coordinate with partnership leads to activate COG and institutional partner networks as community amplification channels
• Use AI as a core part of your craft
• Claude : Your primary thinking and drafting partner, as well as for prompt engineering, workflow automation and content QA
• HubSpot: Email sequences, behavioural triggers, pipeline reporting, contact segmentation
• Make / Zapier: Multi-step automation: content routing, enrichment, approval workflows
• Notion AI: Internal knowledge base, meeting synthesis, playbook documentation
• Slack + AI agents: Community channels, async comms, AI-assisted response routing
• PostHog / Analytics: Community engagement signals, activation drop-off, content performance

Product Marketing, Community Manager

Customer Success Manager

• Serve as the primary point of contact for a portfolio of government agencies and public entities
• Ensure clients are actively using Civic Marketplace and seeing tangible value from it
• Own retention and satisfaction metrics across your accounts, with client outcomes as the measure of success
• Track open requests, quote activity, and follow-up items; make sure nothing falls through the cracks
• Conduct proactive outreach to agencies via phone and email, including personalised follow-up after initial contact
• Schedule and coordinate demos, onboarding sessions, and training calls
• Chase down suppliers for bids and responses on behalf of agency clients where needed
• Maintain a high contact rate and keep a healthy cadence of touchpoints across your account list
• Guide agencies through onboarding and initial platform adoption
• Provide training and ongoing education to help clients use Civic Marketplace effectively
• Identify and resolve issues early, escalating where necessary and following through to resolution
• Conduct regular check-ins and business reviews to assess satisfaction and surface growth opportunities
• Work closely with the Agencies and Entities Team (VP of Agencies, Director of Engagement, and VP of Strategic Partnerships) to align on priorities and share account intelligence
• Feed client insights back into the product and go-to-market teams to inform platform improvements
• Support go-to-market initiatives that drive agency acquisition and deeper platform engagement
• Coordinate across internal teams to ensure client needs are addressed quickly and completely

Product Marketing, Community Manager

Customer Success Manager – Agencies/Entities