City Science

GIS Influencer – Marketing & Social Media Executive

City Science

full-time

Posted on:

Location Type: Remote

Location: United Kingdom

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Salary

💰 £38,000 - £40,000 per year

About the role

  • Build and execute a clear, data-driven marketing and brand strategy for Cadence
  • Design and run growth experiments to increase awareness, engagement, and funnel conversion
  • Create compelling, precise content that explains complex GIS and data concepts clearly, accurately and elegantly
  • Own Cadence’s social presence (especially LinkedIn and YouTube) with a focus on audience growth
  • Develop thought leadership content: posts, blogs, videos, demos, explainers and case studies
  • Work closely with product, consultancy and leadership teams to deeply understand: The product, Client problems, Value propositions
  • Become a Cadence power user (training provided) to create authentic, product-led content
  • Track performance, analyse results and iterate based on evidence—not gut feel
  • Manage and evolve City Science’s LinkedIn presence
  • Own website content, including landing pages, messaging and updates
  • Support employer branding through thoughtful, high-quality careers content
  • Ensure exceptional consistency of voice, tone and written quality across all channels

Requirements

  • Exceptionally strong in written communication, with impeccable grammar and clarity of expression
  • Highly analytical, structured and comfortable thinking in systems
  • Able to explain complex ideas simply
  • Comfortable working autonomously and taking ownership
  • Naturally curious, rigorous and evidence-led in how you work
  • A strong academic background (e.g. a high-quality degree in a rigorous discipline such as science, engineering, mathematics, geography, economics, computer science, or similar)
  • The mindset of someone who enjoys learning difficult things and mastering complexity
  • A genuine interest in data, technology, GIS and how products grow
  • Ideally, you also have: Exposure to GIS, analytics, urban systems, infrastructure or public-sector clients (formal or self-taught)
  • Experience (or strong interest) in B2B, SaaS, data products or technical consulting
  • Familiarity with growth marketing, funnels and product led-growth concepts
Benefits
  • 25 days annual leave entitlement (plus annual leave buy/sell)
  • Membership of to our pension scheme
  • Eye care vouchers
  • Employee assistance program

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
data-driven marketinggrowth experimentscontent creationperformance trackingdata analysiswebsite content managementthought leadership contentB2B marketingSaaSGIS
Soft skills
written communicationanalytical thinkingclarity of expressionautonomycuriosityrigorevidence-led decision makingownershipcomplex idea explanationmastery of complexity