Own Chief’s organic brand and Executive Leadership Social Media channels (LinkedIn, Instagram, Facebook, Threads, YouTube, others), including ownership & oversight, publishing, calendar planning, content development, influencer relations, partnership amplification, and community engagement.
Develop and implement compelling content initiatives that align with brand goals and resonate across all Social channels throughout the year, integrated messaging, and consistent brand voice at every touchpoint.
Partner with the VP of Marketing and VP of Comms to guide cross-functional collaboration with internal creative, editorial, and content teams.
Concept, script, and edit high-quality content – including short-form video, social-first graphics, carousels, and experiential storytelling – using the latest available tools and platforms (Canva, CapCut, etc).
Develop and execute amplification strategies for major membership moments: ChiefX, product and programming updates, Executive Education launches, Clubhouse storytelling, and more.
Build and maintain editorial calendars that balance brand storytelling, campaigns, real-time moments, and community-driven content.
Partner closely with Communications and Editorial functions to grow Chief visibility and authority across generative discovery platforms (i.e., AI search, LLM-powered answers, and social-to-search pathways) – distributing content that strengthens Chief’s GEO footprint and positively influences perception.
Own channel hygiene (bios, highlights, pinned content, format standards) to deliver a consistent brand experience and organic traffic flywheel.
Act as the "voice of Social" to internal, Member-facing teams, empowering their ability to represent Chief and enabling higher member retention rates.
Own performance measurement: track KPIs, build executive-friendly recaps, translate data into actionable recommendations, and evolve your work based on learnings.
Manage day-to-day relationships with external creative partners, working closely to inspire breakthrough creative that elevates and evolves the brand.
Effectively manage budget in partnership with the VP of Brand Marketing and Finance teams.

Requirements

8+ years of experience in Social Media leadership, in the fields of membership marketing, digital marketing, creative, and/or advertising.
5+ years developing and leading content and creative strategy and execution.
Fluency in Social Media platforms, video storytelling formats, and best practices for GEO optimization.
Fluency in AI-driven tools and platforms that enable premium creative development.
Direct experience partnering with customer-facing teams, supporting their requirements, and enabling Sales.
Subject matter expertise in the realm of premium memberships and executive membership communities.
Strength in translating complex services (e.g., coaching, leadership development, events, education) into clear value propositions.
Ability to write with clarity, empathy, and authority — especially for senior executive audiences.
Comfort working in a fast-moving environment and partnering across Marketing, Product, and Comms.
Deep understanding of women’s leadership, community-based brands, and/or the leadership development space is a plus.
Experience managing and deeply collaborating with internal and agency creative/editorial teams to develop innovative content, integrated campaigns, and aligned communications strategies.
Demonstrated ability to architect and implement multichannel brand communication strategies, integrating paid, owned, earned, and shared media to achieve measurable business outcomes.
Project management with a track record of end-to-end project ownership and successfully delivering results in a fast-paced, dynamic business environment.
Thrives in both independent and collaborative work environments; nimble, resourceful, and detail-oriented.
Proven success in evolving brand positioning and storytelling frameworks in response to cultural and market trends.
Elevated taste level.

Benefits

Competitive salary and equity
Flexible vacation policy
20 weeks of paid gender neutral parental leave
Full medical, dental, and vision packages
401(k)
Opportunity to work for a startup focused on driving real change for women in business
Opportunity to create and attend inspiring experiences and events with leaders of the industry
Access to our ongoing virtual Chief member exclusive content, including workshops, thought leadership, and iconic speakers

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content developmentvideo storytellingGEO optimizationcreative strategymultichannel brand communicationproject managementdata analysisKPI trackingcontent amplificationeditorial calendar management

Soft Skills

leadershipcollaborationcommunicationempathyclarity in writingadaptabilityresourcefulnessdetail-orientedcreativitystrategic thinking