Cerby

Sales Development Rep

• Own outbound prospecting with strategy and precision
• Identify target accounts and key decision-makers using tools like ZoomInfo, LinkedIn Sales Navigator, and Outreach
• Execute personalized multi-channel outreach through email, phone, video, and social to create high-quality discovery meetings
• Research accounts and tailor messaging to align with each prospect’s business challenges and goals
• Respond to inbound leads quickly and thoughtfully
• Be the first point of contact for inbound interest—responding promptly and providing helpful, informed follow-up
• Qualify inbound leads through discovery questions and pass qualified opportunities to Account Executives
• Collaborate with marketing to improve lead quality and campaign effectiveness
• Partner and collaborate across teams
• Work closely with AEs to understand their target accounts and coordinate outreach efforts
• Share insights and feedback from conversations to help refine our messaging and ideal customer profile (ICP)
• Partner with marketing and RevOps to maintain clean data and accurate reporting
• Continuously improve your craft
• Participate in regular coaching, role plays, and skill development sessions
• Experiment with new outreach tactics and contribute ideas to improve SDR team performance
• Track activity metrics and pipeline results to measure success and growth

Sales Development Representative