Lead strategy around maximizing partnerships with HFGM and OBM and build on brand awareness among cruisers
Maximize sales onboard for both Del Sol and Cariloha on multiple cruise lines with multiple merchandise offerings
Track daily, weekly and monthly sales; understand trends and work with product development to procure best merchandising plans
Provide merchandising solutions, including placement, signage and product mix; coordinate with design team, respective buyers and shop managers
Create promotional strategies: price points, cross-promotion opportunities with promotional companies and onboard revenue departments, and special events
Sales training with onboard sales teams; coordinate travel to be on ships, train teams, and provide training content remotely
Structure development: develop strategies to address struggling ships, make improvements, increase sales and maximize gross profit
Develop fresh, engaging onboard offerings that tap into captive cruise audiences and unique ship product availability
Requirements
Education: Bachelor’s degree
Experience with cruise retail (front lines or back-end: buyers or onboard sales associates)
Superior organizational skills to manage multiple cruise lines, multiple ships, multiple promotional strategies, and points of contact
Excellent communication skills
Exceptional sales background
Passion for merchandising and for retail
Ability and desire to travel
Travel ~50% (two weeks of the month on the road, onboard ships at sea or in port)