Capitol Broadcasting Company

Content Manager

• Help lead WRAL News’ daily content strategy across YouTube and social media platforms.
• Create, edit, write, and publish engaging digital content for WRAL.com, YouTube, and social platforms.
• Write SEO-optimized headlines, descriptions, captions, and promotional copy.
• Lead and assist with short-form and long-form video content creation.
• Monitor analytics and audience trends to help guide content decisions and audience growth strategies.
• Collaborate with newsroom teams to identify stories with strong digital and social potential.
• Coach and support newsroom staff on social media best practices and digital storytelling techniques.
• Assist with breaking news, live coverage, and special event digital coverage.
• Help maintain WRAL’s editorial standards and brand voice across digital platforms.
• Other duties as assigned.

Content Strategist

Network Engineer

• Serve as a Subject Matter Expert and experienced resource for network topics.
• Design, install, support, and maintain network infrastructure (e.g., router, firewall, switch, wireless, structured cabling, etc.) and associated tools.
• Manage the strategy and roadmap for network infrastructure, including cabling, network protocols, and equipment lifecycles.
• Ensure the security of all networks and perimeters through proper configuration, hardening, and patching.
• Analyze the current environment and recommend improvements to monitoring, disaster recovery, optimization, and automation.
• Adapt quickly to change and respond to ambiguous situations.
• Responsible for the daily monitoring and maintenance of all network systems.
• Responsible for management of internet and point-to-point circuits across multiple divisions.
• Provide mentoring and training to other engineers and end users as needed.
• Create and maintain network diagrams, configuration documentation, support procedures, and training for supported systems.
• Stay current with relevant industry trends and provide advice and guidance on their impact on our technologies.
• Conduct Proof-of-Concept, Cost-Benefit, and/or Proof-of-Value evaluations to support solution purchase decisions.
• Manage and prioritize multiple projects simultaneously while meeting deadlines and quality standards.
• Position requires participation in a 24x7 on-call scheduled rotation.
• Demonstrate strong communication skills (technical and non-technical).

IT Network Engineer

Journalist

• Serve as the first responder to new scenes, monitor scanners, source tips, social media and assignment desk communications.
• Deliver engaging live shots on all WRAL platforms.
• Ensure accurate reporting and clarity under deadline pressure.
• Work with staff photographers to turn compelling and engaging coverage.
• Cultivate sources, find new information and approach on-scene interview opportunities.

TV Multimedia Journalist

Business Development Rep

• Lead digital revenue strategy across on-site and off-site channels.
• Partner with leadership to consistently exceed revenue goals.
• Identify new revenue opportunities, packaging strategies, and go-to-market opportunities.
• Drive adoption of digital solutions.
• Join key client meetings as a digital expert.
• Help develop proposals, RFP responses, and integrated campaign strategies.
• Coach account executives. Translate digital solutions clearly.
• Foster a high-performance, accountable, and competitive sales culture.
• Drive new business development and expand key client relationships.
• Help oversee forecasting, budgeting, and pipeline management to ensure predictable revenue growth.
• Serve as internal expert on digital products such as display, video, CTV/OTT, email, SEO, SEM, search, social media management, Google Ad Manager (GAM) and more.
• Conduct individual and team sales training.
• Work to improve client growth and retention.
• Perform other duties as assigned to support organizational operations and goals.

Content Strategist

IT Network Engineer

TV Multimedia Journalist

Business Development & Strategy Manager