Capital One

Senior Marketing Planning Lead

Capital One

full-time

Posted on:

Location Type: Remote

Location: California • New York • United States

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Salary

💰 $161,500 - $221,200 per year

Job Level

Senior

About the role

  • drive the operational backbone of our marketing organization
  • orchestrate our annual and quarterly planning cycles
  • manage budgets and streamline workflows for campaign managers and creative teams
  • lead the marketing operating rhythm, including budget planning and quarterly campaign planning
  • design and manage the central intake process for marketing requests
  • facilitate prioritization sessions for resource allocation
  • act as primary liaison for LRCC approvals
  • optimize the review process for campaign speed-to-market while ensuring compliance
  • lead relationships with external creative agencies and MarTech vendors
  • manage contracts, performance SLAs, and risk assessments with ESM and BAR
  • maintain the master marketing calendar and provide executive-level reporting on campaign health

Requirements

  • Bachelor's Degree or military experience
  • At least 5 years of experience in Marketing Operations, Project Management, or Marketing Planning
  • At least 3 years of experience managing marketing budgets and financial forecasting
  • Experience navigating complex legal or compliance review cycles in financial services or a similar industry
  • Demonstrated ability to use project management tools (for example: Workfront or Jira) and CRM platforms (for example: Salesforce CSM)
  • Experience streamlining internal creative and production workflows
Benefits
  • performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI)
  • comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing operationsproject managementbudget managementfinancial forecastingworkflow optimizationcompliance reviewresource allocationcampaign planningperformance SLAsrisk assessments
Soft Skills
leadershipcommunicationorganizational skillsrelationship managementprioritizationcollaborationproblem-solvingstrategic thinkinganalytical skillsexecutive reporting
Certifications
Bachelor's DegreeProject Management CertificationMarketing Operations Certification