Social Media Channel Specialist
Canon EMEA
full-time
Posted on:
Location Type: Hybrid
Location: London • United Kingdom
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Salary
💰 £38,000 - £44,000 per year
About the role
- Lead the execution of Canon’s organic social strategy for consumer and business imaging and printing categories across central channels
- Drive performance through data-led planning, content coordination, and platform optimization
- Support product launches, campaign activation, and social commerce initiatives
- Enable local NSO teams and ensure strategic alignment with Canon’s brand and business objectives in collaboration with CCMS
Requirements
- Proficiency in using analytics tools (e.g., GA4,Sprout Social) to inform content and strategy
- Ability to guide content development without hands-on production responsibility; strong visual and brand sensibility
- Skilled in social listening and reporting tools; able to translate data into strategic recommendations
- Experience in budget tracking and resource optimization based on performance
- Experience managing multi-platform social campaigns with strategic alignment to ITCG commercial and brand goals
- Strong understanding of platform-specific best practices, especially LinkedIn for professional engagement
- Experience working with agencies, creators, and internal teams to deliver commercially aligned content
- Experience in community management and organic content planning across central and local teams
- Proven ability to work across departments and support localized execution strategies
- Familiarity with conversion-focused content and social commerce strategies
- Experience managing social media accounts and digital campaigns
- Experience creating, editing and managing content for Tiktok
- Experience managing agency teams and campaign budgets
- Strong understanding of platform-specific best practices and algorithms
- Proficiency in tools such as Hootsuite, Sprout Social, or Adobe Creative Suite
- Familiarity with Google Analytics, social media analytics, and campaign tracking tools
- Excellent writing, editing, and communication skills
- Proven ability to manage multiple projects and meet tight deadlines
- Understanding of SEO and content marketing principles
- Knowledge of influencer marketing and affiliate campaigns
Benefits
- Enjoy hybrid working (3 days in office, 2 from home)
- Benefit from flexible hours, professional development, and a wide range of perks
- Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase
- Access a competitive salary, wide-ranging benefits, a generous pension scheme and up to 38% discount on Canon products
- Be part of a company that values sustainability, inclusion, and your personal growth
- Great transport links- Elizabeth Line and Stockley Park low-cost Shuttle Bus and free parking on site
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
analytics toolssocial listeningbudget trackingresource optimizationcommunity managementcontent planningSEOcontent marketinginfluencer marketingaffiliate campaigns
Soft skills
strong visual sensibilitybrand sensibilitystrategic recommendationsproject managementcommunication skillsediting skillsability to work across departmentsability to meet tight deadlinescollaborationcontent development guidance