Canada Pooch Ltd.

Ecommerce Manager

Canada Pooch Ltd.

full-time

Posted on:

Location Type: Hybrid

Location: Toronto • Canada

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Salary

💰 CA$65,000 - CA$85,000 per year

About the role

  • Own and execute the ecommerce strategy to achieve revenue and growth targets, while monitoring and optimizing key metrics (AOV, CVR, bounce rate, return rate, and discount rate).
  • Responsible for tracking ecommerce performance metrics and sharing actionable insights with the DTC team.
  • Use data to analyze the customer journey and site behaviour.
  • Identify pain points and own site optimization strategies, including A/B testing, product merchandising, landing page optimization, and UX improvements.
  • Work cross-functionally with customer experience, marketing and external development agency partners to deliver site enhancements and new features.
  • Own the budgeting for these digital development projects, ensuring smart investment decisions that maximize return and support the overall Ecommerce strategy.
  • Support the promotional strategy from planning and execution to post-campaign analysis.
  • Support product launches, seasonal campaigns, and other key initiatives that drive sales and engagement.
  • Partner with cross-functional teams to ensure product availability and seamless fulfillment.
  • Lead SEO initiatives in partnership with internal stakeholders and external agencies to boost organic traffic and improve search visibility.

Requirements

  • 4 - 6+ years of ecommerce experience in a DTC or consumer brand environment
  • Proficiency in ecommerce platforms (Shopify preferred) supporting tools for performance analytics, attribution, AI merchandising, and A/B testing (e.g., Triple Whale, Google Analytics).
  • Strong analytical mindset with a passion for data-driven decision making
  • Experience owning ecommerce merchandising, A/B testing, site enhancements and promotional calendars
  • Proven track record in improving conversion rates, user experience, and organic traffic
  • Experience in supporting ecommerce product management and planning, including assortment strategy, demand forecasting, and inventory optimization
  • Comfort working cross-functionally and managing external partners/agencies
  • Experience managing budgets and working within development or growth roadmaps
Benefits
  • Competitive salary based on experience with full benefits
  • 3 weeks’ vacation to start
  • Annual wellness stipend to support your mental and physical well-being
  • Company-wide PTO and personal days
  • Employee product discounts
  • Dynamic office culture with many dogs in the heart of Toronto
  • Hybrid work environment, with one day in office weekly (note this may evolve over time)
  • A thoughtful, fun, and collaborative culture - where your ideas are heard and impact is real
  • A fast-paced, mission-driven environment where you’ll learn, grow, and make your mark
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ecommerce strategyA/B testingproduct merchandisinglanding page optimizationUX improvementsperformance analyticsattributiondemand forecastinginventory optimizationconversion rate optimization
Soft Skills
analytical mindsetdata-driven decision makingcross-functional collaborationpartner managementbudget management