C3 Industries

Ecommerce Operations Specialist

C3 Industries

full-time

Posted on:

Location Type: Hybrid

Location: Ann ArborMissouriMontanaUnited States

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About the role

  • Coordinate the execution and launch of promotional campaigns across digital platforms, including the website and in-store screen displays, with emphasis on conversion optimization.
  • Support and maintain product categorization, taxonomy, and navigation structures for the customer, optimizing user experience and product discoverability, particularly on mobile devices.
  • Manage retail store listings on the C3 websites and across numerous third-party sites, such as Google My Business, via a centralized platform, updating timely store information and continuing to optimize listings in accordance with retail strategy.
  • Collaborate with the Digital Marketing, Buying and Planning, Retail Operations, and Retail teams to inform strategic decisions, improvements, and opportunities based on a detailed understanding of available digital platform features.
  • Collaborate with key C3 partners and vendors on the technical implementation of new features and practices, including the review of updates to C3 websites, point-of-sale systems, ecommerce platforms, and in-store digital displays, with emphasis on optimizing customer experience.
  • Support and execute digital merchandising strategies based on sales data, inventory levels, seasonal trends, and customer behavior analytics.
  • Implement optimizations of category page layouts, filters, and sorting options to enhance user experience and product discovery.
  • Collaborate with customer service team to address product-related customer feedback and improve digital experience.
  • Implement personalization strategies based on customer segmentation, purchase history, and browsing behavior.
  • Partner with Buying and Planning and Marketing team to implement dynamic pricing strategies and promotional structures.
  • Coordinate with the Buying and Planning team on new product launches and highlights, ensuring smooth, comprehensive launches across platforms.
  • Ensure discounts are optimally presented and organized across digital platforms for customer conversion and alignment with retail strategy.
  • Help facilitate implementation of product content and optimizations, including product descriptions, specifications, compliance information, and SEO-friendly copy.
  • Assist in digital asset management workflow for product photography, videos, and graphic elements across all platforms.
  • Ensure compliance with cannabis advertising regulations while maximizing product appeal and conversion potential.

Requirements

  • Bachelor's degree in Marketing, Business, Merchandising, or related field.
  • 3+ years of ecommerce merchandising or related digital platform management experience.
  • Strong organizational skills with proficiency in digital marketing platforms, POS systems, product catalog management, and Microsoft Excel.
  • High-level understanding of how various digital platforms and systems can work together, whether it be directly via API connection, or indirectly via intermediate processes or platforms.
  • Excellent communication skills for cross-functional collaboration and implementation.
Benefits
  • Medical, Dental, & Vision Insurance for full-time staff
  • Life Insurance
  • Short-term & Long-term Disability Insurance
  • Paid time off
  • 401k
  • Company paid holidays
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
ecommerce merchandisingdigital marketingproduct catalog managementSEOdata analysisdigital asset managementconversion optimizationcustomer behavior analyticspersonalization strategiesdynamic pricing strategies
Soft Skills
organizational skillscommunication skillscollaborationstrategic decision-makingproblem-solving
Certifications
Bachelor's degree in MarketingBachelor's degree in BusinessBachelor's degree in Merchandising