Business Link AB

Digital Marketing Strategist

Business Link AB

contract

Posted on:

Location Type: Hybrid

Location: Edmonton • Canada

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Salary

💰 CA$55,000 - CA$60,000 per year

About the role

  • Respond to incoming client inquiries and proactively schedule initial consultations with new clients.
  • Conduct research on client businesses and lead them through a Digital Assessment to identify suitable digital marketing strategies.
  • Support business owners in prioritizing goals and implementing digital tools such as social media platforms and online business profiles.
  • Support with digital marketing tasks and provide valuable resources, including guides, tutorials, and videos.
  • Deliver webinars and educational sessions and represent the program at community events (some travel required).
  • Maintain accurate records of client interactions in the CRM system, submit weekly activity reports, and actively participate in team meetings.

Requirements

  • Degree or diploma in Marketing, Business, or a related field, with 1-2 years of relevant experience.
  • A combination of education and experience will be considered.
  • Strong written and verbal communication skills.
  • Excellent interpersonal skills with a proven ability to build and maintain client relationships.
  • Highly organized with strong time management abilities.
  • Able to work independently and willing to travel as required.
  • Familiarity with digital tools and platforms relevant to small businesses (e.g., websites, social media, e-commerce).
  • Proficient in Microsoft Office Suite (Word, Excel, Teams, SharePoint, PowerPoint).
  • Experience using Slack.
  • Strong business acumen with a solid understanding of small business and entrepreneurship is considered an asset.
  • Detail-oriented with a combination of creative and analytical thinking.
  • Experience in both online and offline marketing is considered a strong asset.
  • Self-starter with the ability to manage multiple priorities in a fast-paced environment.
  • Ability to communicate in French is an asset.
  • Experience working with BIPOC communities is considered an asset.
  • A valid Class 5 driver's License is an asset.
Benefits
  • 15 Vacation Days per year
  • 6 Sick Days per calendar year
  • 4 Personal Days per calendar year
  • Paid holiday closure (Dec. 24 – Jan. 1)
  • Hybrid work environment (2 – 3 days in office with flexibility)
  • Annual Professional Development allowance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingresearchclient assessmenttime managementonline marketingoffline marketingbusiness acumencreative thinkinganalytical thinking
Soft Skills
written communicationverbal communicationinterpersonal skillsorganizational skillsindependencedetail-orientedself-starterrelationship buildingability to manage multiple priorities
Certifications
valid Class 5 driver's License