Business Link AB

Communications

• Design and deliver marketing strategies, develop compelling content, and help ensure small business owners across Alberta feel informed, supported and inspired.
• Create meaningful touchpoints that connect entrepreneurs with our services.
• Coordinate creative design projects and produce engaging video and written content.
• Track results to optimize performance.
• Collaborate with the Client Services team, partner organizations, and clients to tell authentic stories and provide practical resources.
• Manage multiple projects, planning 3-5 months ahead.
• Test and apply innovative marketing methods, including AI tools.
• Support other marketing and communications initiatives as needed, such as traditional media and public relations.

Marketing and Communications Specialist