BT Group

Senior Commercial Manager – GTM, Props

BT Group

full-time

Posted on:

Location Type: Hybrid

Location: LondonUnited Kingdom

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About the role

  • Define and own the strategy for business propositions across connectivity, digital workplaces, mobile, and security, informed by customer insights, market trends, and competitive analysis.
  • Shape compelling positioning and messaging that clearly differentiates our propositions and drives market impact.
  • Own the execution of go-to-market plans and steer the propositions roadmap, coordinating with internal stakeholders across the business to deliver against agreed timelines.
  • Manage and optimize business propositions throughout their lifecycle, from ideation through retirement.
  • Lead the proposition team and influence across the wider organisation—managing direct reports, coordinating with cross-functional stakeholders, and driving outcomes with Business Planning and Commercial Strategy teams.

Requirements

  • Extensive experience in strategic value proposition development, informed by deep customer insights, market analysis, and competitive dynamics.
  • Strong market research and analysis capability, with proven ability to interpret customer trends and inform strategic decision-making.
  • Strategic positioning and messaging expertise, translating proposition value into compelling narratives that differentiate and drive market impact.
  • Proven ability to lead the end-to-end execution of complex go-to-market plans, managing and influencing multiple stakeholders to deliver against ambitious timelines.
  • Experience leading teams (directly or indirectly), with exceptional communication and stakeholder management skills to align senior stakeholders and drive progress across the organisation.
Benefits
  • Up to 15% on target bonus​
  • Health Care
  • Car Allowance
  • BT Pension scheme, minimum 5% Employee contribution, BT contribution 10%​
  • From January 2025, equal family leave: receive 18 weeks at full pay, 8 weeks at half pay and 26 weeks at the statutory rate. It’s for all parents, no matter how your family is made up.​
  • Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.​
  • 25 days annual leave (not including bank holidays), increasing with service​
  • 24/7 private virtual GP appointments for UK colleagues​
  • 2 weeks carer’s leave​
  • World-class training and development opportunities​
  • Option to join BT Shares Saving schemes.​
  • Flexible working BT have moved to a hybrid working model - you can work from home 2 days per week. This means you’ll be at your contractual location 3 days a week.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
strategic value proposition developmentmarket researchcompetitive analysisgo-to-market plansbusiness propositions managementcustomer insights interpretationstrategic decision-makingpositioning expertisemessaging expertisestakeholder management
Soft Skills
leadershipcommunicationinfluencingteam managementcross-functional collaborationorganizational alignmentoutcome-drivenstrategic thinkingproblem-solvingtime management