
Senior Commercial Manager – GTM, Props
BT Group
full-time
Posted on:
Location Type: Hybrid
Location: London • United Kingdom
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Job Level
About the role
- Define and own the strategy for business propositions across connectivity, digital workplaces, mobile, and security, informed by customer insights, market trends, and competitive analysis.
- Shape compelling positioning and messaging that clearly differentiates our propositions and drives market impact.
- Own the execution of go-to-market plans and steer the propositions roadmap, coordinating with internal stakeholders across the business to deliver against agreed timelines.
- Manage and optimize business propositions throughout their lifecycle, from ideation through retirement.
- Lead the proposition team and influence across the wider organisation—managing direct reports, coordinating with cross-functional stakeholders, and driving outcomes with Business Planning and Commercial Strategy teams.
Requirements
- Extensive experience in strategic value proposition development, informed by deep customer insights, market analysis, and competitive dynamics.
- Strong market research and analysis capability, with proven ability to interpret customer trends and inform strategic decision-making.
- Strategic positioning and messaging expertise, translating proposition value into compelling narratives that differentiate and drive market impact.
- Proven ability to lead the end-to-end execution of complex go-to-market plans, managing and influencing multiple stakeholders to deliver against ambitious timelines.
- Experience leading teams (directly or indirectly), with exceptional communication and stakeholder management skills to align senior stakeholders and drive progress across the organisation.
Benefits
- Up to 15% on target bonus
- Health Care
- Car Allowance
- BT Pension scheme, minimum 5% Employee contribution, BT contribution 10%
- From January 2025, equal family leave: receive 18 weeks at full pay, 8 weeks at half pay and 26 weeks at the statutory rate. It’s for all parents, no matter how your family is made up.
- Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.
- 25 days annual leave (not including bank holidays), increasing with service
- 24/7 private virtual GP appointments for UK colleagues
- 2 weeks carer’s leave
- World-class training and development opportunities
- Option to join BT Shares Saving schemes.
- Flexible working BT have moved to a hybrid working model - you can work from home 2 days per week. This means you’ll be at your contractual location 3 days a week.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
strategic value proposition developmentmarket researchcompetitive analysisgo-to-market plansbusiness propositions managementcustomer insights interpretationstrategic decision-makingpositioning expertisemessaging expertisestakeholder management
Soft Skills
leadershipcommunicationinfluencingteam managementcross-functional collaborationorganizational alignmentoutcome-drivenstrategic thinkingproblem-solvingtime management