Product Growth Manager
BrowserStack
full-time
Posted on:
Location Type: Remote
Location: India
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About the role
- Build and drive the GTM strategy for our products.
- Contribute to driving customer acquisition and revenue growth.
- Develop compelling product positioning and messaging that communicates the value of BrowserStack products.
- Drive awareness and trial of product launches.
- Bring a growth mindset and build the channel strategy for our products.
- Identify opportunities to leverage existing channels and nurture new channels.
- Develop initiatives and collaborate with Product, Marketing, Monetization, Partnerships, and Sales teams to experiment, validate, and execute.
Requirements
- 4+ years experience with at least 1+ year experience in Strategy, Product Marketing or Growth roles, ideally with SaaS products.
- Strong problem solving and analytical skills
- Prior knowledge with messaging, positioning, different channels of distribution is a plus, not mandatory
- A compelling communicator with the ability to influence leadership and senior stakeholders in the organization
- Interested and willing to learn best practices of developer products
- Experience marketing technical products (developer tools, frameworks, platforms) with the ability to understand underlying tech and developer personas is a bonus.
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
GTM strategycustomer acquisitionrevenue growthproduct positioningproduct messagingchannel strategySaaS productsmarketing technical productsdeveloper toolsanalytical skills
Soft Skills
problem solvingcommunicationinfluencecollaborationgrowth mindsetwillingness to learn