Broadridge

Marketing Director – Asset Management

Broadridge

full-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Job Level

Lead

About the role

  • Develop and execute integrated EMEA go-to-market plans aligned to global and segment priorities while reflecting local market needs.
  • Localize global messaging, content, and campaigns for EMEA audiences across countries and languages.
  • Manage regional marketing programs across digital, events, content, and social channels to drive brand awareness, lead generation, and pipeline.
  • Partner with marketing centers of excellence (digital, events, PR/AR, brand) to activate assets regionally.
  • Ensure programs are delivered with clear timelines, budgets, and performance goals.
  • Partner with regional sales teams to align marketing initiatives with commercial priorities and growth targets.
  • Own communication with international asset management sales teams and business leaders to ensure alignment and transparency.
  • Collaborate with segment marketing leads to ensure consistency with portfolio strategy and messaging.
  • Manage regional agencies, partners, and vendors to deliver high-quality, on-brand execution.
  • Track, analyze, and optimize marketing performance to measure ROI and pipeline impact.
  • Report regularly on results and insights to marketing and business stakeholders.
  • Plan and promote Broadridge’s participation in key regional industry events and conferences.
  • Support the creation and localization of regional content, including articles, client materials, and success stories, to strengthen thought leadership.

Requirements

  • Bachelor’s degree, preferably in Marketing, Communications, or Business.
  • 8+ years of B2B marketing experience; financial services, fintech, or data-driven solutions experience strongly preferred.
  • Knowledge of the asset management industry or strong ability to learn.
  • Proven success delivering integrated marketing campaigns that drive engagement and pipeline growth.
  • Experience managing multiple projects and stakeholders in a global, matrixed environment.
  • Strong written and verbal communication skills, with the ability to translate complex topics into clear, compelling messaging.
  • Analytical, detail-oriented, and results-focused.
  • Proficiency with marketing automation, CRM, and analytics tools.
Benefits
  • Hybrid work model
  • Professional development opportunities
  • Collaborative and inclusive work environment
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingintegrated marketing campaignslead generationpipeline growthcontent localizationmarketing performance analysisproject managementstakeholder managementthought leadership
Soft Skills
communication skillsanalytical skillsdetail-orientedresults-focusedcollaborationalignmenttransparency
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Business