Branch

Senior SEO Specialist

Branch

full-time

Posted on:

Location Type: Remote

Location: Remote • Illinois, New York, Texas • 🇺🇸 United States

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Salary

💰 $100,000 - $120,000 per year

Job Level

Senior

Tech Stack

JavaScriptTypeScriptWordPress

About the role

  • Lead ongoing keyword research (traditional SEO + AEO) to identify high-intent opportunities and emerging topics.
  • Own and develop the organic content strategy, partnering with writers, designers, and web stakeholders to publish best-in-class content.
  • Drive on-page optimization across core landing pages, product pages, and blog content to improve both rankings and conversion.
  • Manage and expand link-building initiatives, including outreach and partnerships that improve domain authority.
  • Monitor and report on performance, including rankings, traffic, CTR, engagement, and revenue contribution.
  • Partner with web and engineering teams to ensure technical SEO best practices are implemented and maintained.
  • Optimize site architecture, internal linking, crawl efficiency, and structured data.
  • Stay ahead of search trends and propose innovative approaches to keep the program competitive.
  • Lead special projects tied to organic growth goals — from site migrations and international SEO to new product launch support.

Requirements

  • 3+ years of hands-on SEO experience, ideally within B2B or SaaS environments.
  • Strong command of keyword research, SERP analysis, and intent-driven content development.
  • Deep familiarity with Google Analytics, Search Console, SEMrush, and similar SEO platforms.
  • Strong technical SEO fundamentals: site performance, indexing, sitemaps, schema markup, canonicalization, etc.
  • Experience partnering with developers and web teams to execute technical improvements.
  • Extensive WordPress experience, including WPML and multi-language page management.
  • Clear understanding of search engine algorithms, ranking factors, and SEO do’s/don’ts.
  • Working knowledge of HTML and JavaScript; bonus if you’ve supported CRO testing or landing page experimentation.
  • Excellent written communication and the ability to collaborate across teams.
Benefits
  • health and wellness programs
  • paid time off
  • retirement planning options
  • annual bonus tied to company goals
  • comprehensive benefits package

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEOkeyword researchSERP analysiscontent developmenttechnical SEOsite performanceindexingschema markupHTMLJavaScript
Soft skills
written communicationcollaboration