BrainPOP

Business Development Representative

BrainPOP

full-time

Posted on:

Location Type: Hybrid

Location: New York City • Arizona • California • United States

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Salary

💰 $50,000 - $60,000 per year

Job Level

Junior

About the role

  • Proactively Research state based trends and legislation, industry trends, competitor activities, and market developments to inform outbound strategy.
  • Hunt and Prospect: Execute high-volume, multi-channel outbound prospecting sequences (calls, email, social) to relentlessly pursue new logo acquisition and expansion opportunities.
  • Qualify Deeply: Lead initial discovery conversations to rigorously qualify all outbound leads, utilizing predefined BANT criteria to ensure high-quality pipeline generation for the Sales/Success teams.
  • Pipeline Generation: Consistently book and coordinate high-value meetings and brief product demonstrations, maintaining a predictable cadence of qualified opportunities that directly contribute to the quarterly pipeline quota.
  • Schedule and coordinate meetings: Including brief product demonstrations for the sales/success team
  • Travel & Engage: Be willing and able to travel to target territories (10-20%) to build relationships and secure new business opportunities.
  • Maintain CRM Hygiene: Accurately document and track 100% of lead qualification and prospecting activity in Salesforce, our CRM system, ensuring data integrity for metric tracking and forecasting.
  • Strategic Alignment: Collaborate closely with Sales, Success, and Regional Heads of Sales/Success leadership to optimize campaign effectiveness, refine market penetration strategies, and provide critical, real-time prospect feedback.
  • Market Mastery: Proactively research and analyze industry trends, competitor movements, and market developments to inform daily outreach strategy.
  • Continuous Learning: Engage in regular, focused training and development to continuously refine prospecting techniques, BDR best practices and BrainPOP product knowledge; optimize systems and tools to improve productivity.

Requirements

  • Bachelor’s degree preferred; Business, Marketing, Communications, Education, or a related field.
  • 1+ years of proven experience in a metrics driven sales or business development role, preferably within the EdTech industry
  • Strong understanding of the education sector and familiarity with educational technologies strongly preferred.
  • Proficient in using CRM software (e.g., Salesforce, HubSpot) and other sales tools (Gong Engage).
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
BANT criteriapipeline generationlead qualificationoutbound prospectingmetrics driven salessales techniquesprospecting techniquesproduct demonstrationsdata integrityCRM hygiene
Soft Skills
communicationcollaborationrelationship buildingstrategic alignmentcontinuous learningorganizational skillsproactive researchadaptabilityproblem-solvingtime management