Analyze website performance metrics to inform strategic recommendations
Lead content audits and create Keep-Update-Delete reports
Develop intuitive navigation structures and information architecture
Design and build website content using platforms such as WordPress (Elementor), HubSpot, Webflow, and others.
Provide UX and CRO-focused feedback on wireframes and visual designs
Ensure alignment with client brand messaging and visual identity
Co-lead the project delivery process alongside a Project Manager
Contribute to user journey mapping and documentation
Conduct quality assurance (QA) reviews of built pages to ensure content accuracy, design consistency, and functional integrity across devices and browsers
Propose and implement A/B and multivariate tests to support continuous improvement
Conduct qualitative research, including stakeholder interviews and persona development
Conduct information architecture (IA) and UX audits, including heuristic evaluations and gap analysis
Support brand messaging strategy and product positioning
Collaborate on naming, copy tone, and style guidance deliverables
Analyze digital properties such as YouTube channels for branding, UX, and conversion opportunities
Requirements
Bachelor’s degree preferred
Minimum 2 years of relevant experience in UX, web design, digital strategy, or content marketing
Excellent communication skills—written, verbal, and visual
Proficiency with spreadsheets (e.g., Google Sheets, Excel)
Working knowledge of UX, CRO, and content best practices
Comfortable with CMS platforms like WordPress, Webflow, and HubSpot
Experience with visual page builders (e.g., Elementor, Webflow) is a strong plus
Fluency in CSS is highly desirable
Understanding of the modern digital marketing landscape
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.