bradzel GmbH

Marketing

• Support in implementing websites, landing pages and technical marketing setups
• Focus on web design, website structure and clean implementation of pages in tools such as Webflow, Onepage, WordPress or comparable website builders
• Build, customize and maintain websites and landing pages
• Implement web designs in tools like Webflow, Onepage, WordPress, Elementor or similar website builders
• Design and structure conversion-oriented pages for campaigns, target audiences and funnel stages
• Support optimization of pages regarding user flow, structure, design and conversion
• Integrate and adjust copy, images, forms, buttons and landing page elements
• Test forms, redirects, links and technical processes
• Assist in setting up and linking forms, landing pages, CRM systems and email marketing tools
• Help with setup and maintenance of tools like Brevo, Pipedrive or similar systems
• Support building simple automations, for example via Zapier, Make or comparable tools
• Small technical adjustments with HTML, CSS or JavaScript, depending on experience
• Support basic tracking setups, e.g. via Google Tag Manager, Google Analytics, Google Ads tracking or Meta Pixel
• Technical review of cookie banners and consent setups following guidance
• Structured documentation of websites, setups, integrations and next steps
• Close collaboration with the team on campaigns, creatives, landing pages, tracking and reporting

Working Student — Website, Web Design, Marketing Tech

Performance Marketing

• Planning, implementation, management and optimization of paid social campaigns with a focus on Meta Ads
• Analysis and interpretation of relevant KPIs such as CPA, ROAS, CTR or conversion rate
• Development of data-driven optimization approaches and strategies to improve performance
• Ownership of client projects or independent sub-areas within our project teams
• Preparation, conduct and follow-up of client meetings
• Ongoing communication with clients via email, calls and coordination meetings
• Structured management of tasks, timelines and next steps in day-to-day project work
• Close collaboration with the team on strategy, execution, testing and learnings
• Coordination of creatives, reporting and feedback within your project teams
• Accurate reporting and transparent presentation of results and recommendations

Performance Marketing Manager – Paid Social

Digital Marketing

• Support and advise our performance marketing clients (email, Slack, calls), including preparation, execution and follow-up of meetings
• Develop cross-channel marketing recommendations (Google Ads, Meta/LinkedIn/TikTok Ads, organic & paid) based on goals, funnel and data
• Translate client goals into concrete actions: briefings, prioritization, implementation proposals and testing roadmaps
• Operational support in day-to-day activities: campaign planning, account structuring, ad/creative requests, quality checks and ongoing optimization together with the performance team
• Create clear creative and copy briefings for designers/video editors and coordinate internal execution (task allocation, tracking timelines)
• Monitoring & reporting: analyze performance data, derive learnings and present them clearly to clients (insights & next steps)
• Ensure structured collaboration: document to-dos, improve processes and act as the interface between clients and the team

Working Student Online Marketing

• Plan, implement, manage and optimize paid social campaigns with a focus on Meta Ads
• Analyze and interpret relevant KPIs such as CPA, ROAS, CTR and conversion rate
• Develop data-driven optimization approaches and strategies to improve performance
• Take ownership of client projects or independent parts of projects within our teams
• Prepare, conduct and follow up on client meetings
• Ongoing communication with clients via email, calls and coordination meetings
• Structured management of tasks, timelines and next steps in day-to-day project work
• Close collaboration with the team on strategy, execution, testing and learnings
• Coordinate creatives, reporting and feedback within your project teams
• Accurate reporting and transparent presentation of results and recommendations

Paid Social Manager, (m/w/d)

• Take responsibility for paid social campaigns with a focus on Meta and work closely with clients and the internal team.
• Plan, implement, manage and optimize paid social campaigns focusing on Meta Ads
• Analyze and interpret relevant KPIs such as CPA, ROAS, CTR or conversion rate
• Develop data-driven optimization approaches and strategies to improve performance
• Manage your own client projects or independent parts within our project teams
• Prepare, conduct and follow up on client meetings
• Ongoing communication with clients via email, calls and coordination meetings
• Structured management of to-dos, timelines and next steps in daily project work
• Close collaboration with the team on strategy, execution, testing and learnings
• Coordinate creatives, reports and feedback within your project teams
• Clean reporting as well as transparent presentation of results and recommendations

Working Student — Website, Web Design, Marketing Tech

Performance Marketing Manager – Paid Social

Working Student Online Marketing

Paid Social Manager, (m/w/d)

Paid Social Manager – m/w/d