BPCM.

Assistant Account Executive, Beauty

BPCM.

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $40,000 - $45,000 per year

About the role

  • Manage day-to-day media relations in collaboration with the broader team
  • Assist in securing print, online, and broadcast placements as directed by senior team members
  • Begin developing relationships with junior-level editors
  • Participate in strategic brainstorming sessions with internal client teams
  • Plan and execute PR events alongside the team (brand/product launches, editor meetings, store openings, Fashion Week, etc.)
  • Create and maintain beauty awards tracking grids and manage submissions
  • Conduct research on relevant new outlets and industry trends
  • Coordinate and manage all editor mailings in conjunction with the mailing house
  • Track social media posts and/or manage tracking platforms
  • Assemble mailing recaps, including key metrics and KPIs
  • Assist with influencer outreach and in-office send-outs as needed
  • Create and update press credit analyses in conjunction with Cision
  • Track and monitor secured press for assigned accounts and distribute updates to the team in a timely manner
  • Scan press credits immediately and share with the team; coordinate with the social media team for public release
  • Share press results in real time
  • Ensure press results are captured in weekly, monthly, and annual reports
  • Manage online tracking and digital analysis for applicable clients
  • Assist with press releases, including writing and distribution
  • Help coordinate and review interviews for accuracy
  • Assist in drafting interview responses as needed
  • Update media (and occasional influencer) lists with contact changes and distribute monthly
  • Compile weekly press coverage updates (sent Fridays, where applicable)
  • Manage UPS and messenger shipments, ensuring accurate coding, client billing, and presentation
  • Place product orders and support the Beauty Logistics Manager with storage closet management
  • Manage editor birthday lists and gifting
  • Order office and mailing supplies (bags, tissue paper, folders, etc.)
  • Coordinate client and spokesperson travel needs
  • Assist with scheduling internal and external calls
  • Support the team with additional scheduling and organizational needs as required

Requirements

  • Previous internship experience within an agency or an in-house beauty department, or in a related field such as general communications, marketing, or journalism
  • A genuine interest in beauty and the beauty industry
  • Excellent communication and interpersonal skills, with the ability to build and maintain relationships
  • Strong problem-solving skills with a proactive, solution-oriented mindset
  • Proficiency in Microsoft Office (PowerPoint, Excel, Word) at an intermediate level
  • Basic knowledge of Muck Rack and Launchmetrics, with a eagerness to learn additional industry tracking tools
Benefits
  • Medical, Dental, Vision Benefits
  • 401k and additional supplementary benefits
  • WFH Stipend
  • Summer Fridays
  • Generous PTO policy with a 2-week holiday break in December
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
media relationspress release writingdigital analysisresearchevent planningKPI trackinginfluencer outreacheditorial coordinationreportingproblem-solving
Soft Skills
communication skillsinterpersonal skillsrelationship buildingorganizational skillsproactive mindsetteam collaborationstrategic thinkingattention to detailtime managementadaptability