Executive Director, Go-to-Market, P&C Product Manager
USAA
Product Marketing Specialist
Boeing
full-time
Posted on:
Location Type: Hybrid
Location: Plano • Florida, Texas, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $67,150 - $169,050 per year
Job Level
Mid-LevelSenior
Tech Stack
PMP
About the role
- support the creation and distribution of promotional campaigns for key products and services to communicate the product’s value to the market
- facilitating sales team training
- creating marketing materials that communicate product features
- developing the marketing tools and campaigns to attract new prospects and customers
- evaluate customer target audience, competitive landscape, and other market intelligence to support marketing plans for portfolio of products and services
- collaborate cross-functionally on projects with product management, business development, sales, creative services, digital marketing, and ecommerce stakeholders
- facilitate product and service training for global sales team
- research, develop and manage a wide range of marketing collateral to support business priorities
- assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes
- develop and maintain marketing content including product enrichment, informative articles, brand and category webpages to build awareness and increase customer conversion
- coordinate customer & supplier communications as needed in support of new offerings, process changes, & other relevant updates
- support marketing requirements for industry events, including occasional attendance as needed
- support project management of marketing activities
Requirements
- 3 years of related work experience
- Proven project management skills
- Ability to work independently
- Excellent written and verbal communication skills
- Ability to work with senior leadership
- Ability to manage multiple and competing priorities
- Ability to work in a very fast-paced environment with a high degree of accuracy
- Proficient in MS Office Suites (Word, Excel, PowerPoint)
- Bachelor’s Degree: Business, Marketing, Advertising, Public Relations or Related Field of Studies
- 5 years of related work experience (Level 3)
- 7 years of related work experience (Level 4)
- PMP Certification and/or Agile experience
Benefits
- competitive base pay and variable compensation opportunities
- health insurance
- flexible spending accounts
- health savings accounts
- retirement savings plans
- life and disability insurance programs
- programs that provide for both paid and unpaid time away from work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
project managementmarketing collateral developmentmarket intelligence evaluationcustomer target audience assessmentmarketing content developmentpromotional campaign creationsales team trainingcompetitive landscape analysiscustomer conversion strategiesmarketing program effectiveness assessment
Soft skills
independent workwritten communicationverbal communicationability to manage multiple prioritiesability to work with senior leadershipfast-paced environment adaptabilitycollaborationorganizational skillsfacilitation skillsproblem-solving
Certifications
PMP CertificationAgile Certification
