BluZinc

Video Editor

• Owning long-form YouTube golf videos from concept to publish
• Planning and shooting content independently when required (camera, audio, logistics)
• Editing long-form videos typically 20 to 60+ minutes
• Crafting strong intros, act breaks, and endings to improve retention
• Shaping storylines from large volumes of raw footage
• Cutting high-performing YouTube Shorts from long-form episodes
• Applying pacing, humour, and emotional emphasis to maximise watch time

YouTube Video Editor, Producer, Creative

Chief Marketing Officer

• Design and execute the full-funnel customer acquisition strategy
• Launch and scale paid acquisition across Meta (Facebook/Instagram), Google (Search and YouTube), and LinkedIn
• Own direct-response assets including ad creative, hooks, angles, landing pages, VSLs, webinars, and email
• Build and optimise email CRM flows for nurture, launch, cart-close, and ascension
• Lead rapid experimentation across offers, pricing, guarantees, messaging, and funnel structure
• Optimise CPL, CAC, and LTV with a commercial growth mindset
• Work closely with founders, content, and partnerships teams, including the TED partnership

Growth Marketing Director – DTC Online Training Courses

AI Engineer

• Architect and build agentic AI systems using Claude Code
• Design the AI harness, including:
• - State management
• - Context management (preventing context rot)
• - Tool orchestration
• - Error recovery strategies
• - Verification and validation loops
• - Failure reflection and learning
• Define SOPs and system logic before building agents
• Apply context engineering (ACE) so AI receives only what it needs — no more, no less
• Convert non-binary business problems into binary, measurable questions
• Ensure continuous improvement, performance tracking, and cost optimization
• Act as the bridge between product vision and technical execution

Senior AI Architect, Claude Code

Executive Assistant

• Optimising the CEO’s time, priorities, and confidential initiatives
• Acting as a trusted partner, gatekeeper, and confidant
• Reporting to a Founder/CEO of a >$100MM+ high-growth D2C company
• Management of calendar, travel, and PA oversight including some home related tasks either direct via a housekeeper

Executive Director – Senior Executive Assistant

Chief of Staff

• Translate CEO/Board vision into clear company priorities, OKRs, and execution plans.
• Drive cross-functional initiatives, process improvements, and systems that support growth.
• Prepare CEO for board, investor, and client engagements; manage executive meetings and follow-ups.
• Provide research, data, and analysis to inform strategic decisions.
• Act as liaison between CEO, leadership team, and wider organization.
• Lead high-impact initiatives (new market entry, acquisitions, organizational scaling).
• Run and facilitate executive leadership meetings, ensuring follow-through.
• Track key metrics, projects, and accountability against company goals.
• Draft CEO communications (internal and external).
• Coordinate investor and board materials.
• Identify bottlenecks and resolve cross-departmental issues.
• Drive “CEO-only” projects to completion without constant oversight.
• Serve as an early warning system for risks or gaps in execution.

YouTube Video Editor, Producer, Creative

Growth Marketing Director – DTC Online Training Courses

Senior AI Architect, Claude Code

Executive Director – Senior Executive Assistant

Chief of Staff – Executive Assistant, AI