Bloomreach

Product Marketing

• Tell the “better together” story for joint solutions, including reference architectures and outcomes
• Own the platform & partnerships narrative: craft clear positioning, value propositions, and proof for data buyers (security, governance, scalability)
• Produce crisp, reusable assets: messaging documents, one-pagers, pitch deck slides, integration briefs—kept current and versioned
• Orchestrate plans across Product, Partnerships, Sales, CS, and Marketing; set owners, decisions, and definition-of-done
• Run a project-health cadence to track risks, issues, dependencies, and unblock owners
• Lead platform-related launches end-to-end: tiering, milestones, communication plan, enablement, and post-launch evaluation
• Support partner GTM programs: joint positioning, listings/marketplaces, co-marketing calendars, co-sell motions
• Define success metrics upfront and deliver post-mortems with learnings and next iterations
• Own an insight loop on warehouse-native trends, integration ecosystems, and category competitors; translate findings into roadmap and GTM suggestions
• Run targeted win/loss and deal reviews for data-led opportunities; update objection handling and discovery guides
• Build and maintain field-ready kits (talk tracks, discovery, ROI/TCO, demo storylines) for platform and partner deals
• Support Enablement in creating role-based training (AE/SE/CS) and monitor usage and effectiveness
• Take on other job-related tasks in support of PMM and business objectives; participate in team meetings and professional development activities

Senior Product Marketing Manager – Platform

Account Manager

• Own the positioning, messaging, and go-to-market strategy for Bloomreach’s platform and partner ecosystem
• Ensure customers and prospects understand how Bloomreach’s data foundation, AI capabilities, integrations, and tech partnerships differentiate us
• Partner closely with Product, Engineering, Sales, and ISV teams to articulate platform and partner value
• Lead development of platform messaging and content (decks, briefs, technical one-pagers, demo scripts) to drive growth
• Collaborate with partners to build ‘better together’ stories and create co-selling opportunities and ecosystem fit
• Manage, coach, and grow a team of PMMs across platform and partner-aligned roles; set priorities, goals, and development plans
• Serve as a senior voice within the marketing and product org, shaping overall strategy and ensuring alignment with business goals

Senior Product Marketing Manager – Platform

Associate Director, Product Marketing, Platform and Partnerships