
Creator Manager
BLAST
full-time
Posted on:
Location Type: Hybrid
Location: London • United Kingdom
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About the role
- Manage and support our existing roster of co-streamers across our full suite of events, covering titles including Rocket League, CS2, Dota 2, Brawl Stars, and Fortnite.
- Proactively identify and recruit new high-impact creators who can expand our audience reach and align with our premium brand values.
- Lead the management (specifically via Discord) of our creator network. Act as the primary liaison, ensuring all creators have correct assets, schedules, and information they need to be successful.
- Build and maintain strong relationships with talent agents, creator agencies, and external industry stakeholders to secure top-tier talent for our events.
- Collaborate closely with the YouTube Coordinator to identify strategic YouTube creators and assist in the outreach process to bring them into BLAST’s creator network.
- Work with the wider marketing team to integrate creators into broader marketing initiatives, ensuring that influencer campaigns directly support business goals like ticket sales and peak concurrent viewership.
- Track and report on the success of creator campaigns, using key metrics to evaluate performance against viewership and ticket sales targets.
- Design and execute creator campaigns that resonate across diverse regions, tailoring your approach to fit local gaming cultures and language nuances.
Requirements
- Minimum 2 years in influencer marketing, talent management, or community management within the gaming or esports industry.
- Deep familiarity with livestreaming platforms; an active consumer of Twitch, YouTube, and Kick with an understanding of each platform’s culture and meta.
- Working understanding of esports ecosystems across core titles such as RLCS, Counter‑Strike 2, and Dota 2.
- Strong grasp of how creators operate, what drives influence, how fandoms behave, and how to activate authentically across livestreaming.
- Excellent interpersonal skills with the ability to manage relationships across individual streamers, agencies, and internal stakeholders.
- **Bonus / Nice to Have**
- Existing relationships with mid‑to‑top tier creators in gaming / esports.
- Experience with data tools (e.g., Streams Charts, Esports Charts etc.) to validate creator performance.
- Experience with Influencer Martech tools (Modash, Sprout etc.) to help identify new creators.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingtalent managementcommunity managementlivestreaming platformsdata toolsInfluencer Martech toolscreator campaignsesports ecosystemscreator performance evaluation
Soft Skills
interpersonal skillsrelationship managementcollaborationcommunicationstrategic thinking