Blackhawk Network

Director, Marketing Data Operations

Blackhawk Network

full-time

Posted on:

Location Type: Hybrid

Location: Alaska • North Dakota • United States

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Salary

💰 $144,770 - $195,450 per year

Job Level

Lead

About the role

  • Lead the data, attribution, and email campaign operations infrastructure
  • Directly manage a global email operations team responsible for HubSpot campaign execution
  • Own the broader data and attribution layer connecting marketing touchpoints to pipeline and revenue
  • Translate marketing intent into operational infrastructure that is clean, consistent, and trusted by the business
  • Partner with demand generation, revenue operations, and enterprise systems leadership

Requirements

  • 8+ years of experience in marketing operations, revenue operations, or marketing data management in a B2B environment
  • 3+ years in a people leadership role, including experience managing geographically distributed teams
  • Deep hands-on proficiency with HubSpot (campaigns, workflows, lists, forms, reporting) and Salesforce (campaigns, lead/opportunity data, CRM reporting)
  • Demonstrated experience owning UTM taxonomy and campaign naming governance at scale
  • Strong command of marketing attribution — understanding of first-touch, last-touch, and multi-touch models, and the data infrastructure required to support them
  • Experience managing or closely partnering on email operations at scale (volume, global, multi-segment)
  • Ability to work cross-functionally across marketing, sales, IT/Enterprise systems, and analytics
  • Strong communicator with the ability to present data and operational strategy to senior marketing leadership.
Benefits
  • 401k with employer match
  • Medical, dental, vision
  • 12 paid holidays throughout the year
  • Sick pay accrual according to state law
  • Parental leave
  • Life insurance
  • Disability insurance
  • Accident and illness insurance
  • Health and dependent care flexible spending accounts
  • Wellness benefits
  • Flexible time off for all full-time employees
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing operationsrevenue operationsmarketing data managementemail operationsHubSpotSalesforceUTM taxonomymarketing attributiondata infrastructure
Soft Skills
people leadershipcross-functional collaborationstrong communicationdata presentation