Bitly

Social Media Manager

• Own and define the social media strategy across Bitly and QRCG by Bitly, driving decisions about channel prioritization, content approach, engagement tactics, and platform expansion based on performance data and market trends.
• Lead social amplification and coordination for product launches and integrated marketing campaigns, aligning messaging, timing, and execution across Brand & Content, Product Marketing, and cross-functional partners.
• Develop and maintain a multi-channel community engagement program, including Bitly's Reddit presence with accountability for evaluating and recommending investment in emerging platforms.
• Translate social and community performance data into strategic insights and recommendations, delivering regular reporting to senior leadership and identifying opportunities to improve share of voice, sentiment, and audience engagement.
• Manage budgets, agency relationships, and external contractors supporting social and community goals, ensuring quality, on-brand execution and clear accountability for results.
• Define and evolve visual standards for social content across platforms, producing and adapting assets directly while establishing guidelines that ensure brand consistency, creative quality, and execution speed at scale.
• Partner with the Brand & Content team to support executive thought leadership content and ghostwriting.
• Serve as the team's internal expert on social platform trends, audience behavior, and AI-powered tools that improve efficiency and scale content production across channels

Senior Social Media and Community Manager

Product Manager

• Identify opportunities to broaden product feature/functionality and drive product development based on market and competitive intelligence
• Build business cases for strategic investment and manage the ready-to-launch process, including legal, risk, and marketing plans
• Define the scope and goals of projects, coordinating seamlessly with business partners, designers, and engineers throughout the product lifecycle
• Connect with customer segments directly — using the Sales team as a liaison — to gather quantitative and qualitative insights regularly
• Develop and maintain strong working relationships with internal teams in Sales, Credit, Loan Operations, Capital Markets, and Finance, as well as external partners in the practice finance community
• Identify opportunities to expand product reach vertically (deeper penetration) or horizontally (expanded value proposition) by working with Business Development
• Manage execution of product strategic initiatives — translating business requirements into functional specifications, conducting ongoing project meetings with technology teams, and providing thorough documentation
• Develop product training materials for technical products, including detailed information to train the sales force and customers
• Conduct sales training and support technical sales for new product enhancements
• Compile financial data and analysis for the product line manager
• Gather market and client data through daily activities, direct client contact, and industry conferences
• Advise data analysts and software engineers on data architecture and infrastructure projects
• Support sales on non-standard RFPs; document responses to questions not found in the RFP database or as required for large strategic deals
• Document all setup and operational requirements for new products and services
• Develop a stronger presence and deeper product knowledge

Senior Product Manager

Recruitment

• Draft, build, and execute email campaigns in HubSpot to engage prospective applicants and partners
• Support social media and communications project management for the recruitment cycle
• Help maintain consistency and quality across messaging in partnership with the Brand team
• Update and maintain recruitment-related website content and FAQs
• Support development and refinement of outreach materials for communities and partners
• Coordinate logistics for recruitment webinars (Zoom, Luma, calendar invites, registration tracking)
• Ensure a seamless experience for attendees through strong operational execution
• Support HubSpot permissions management and help maintain CRM hygiene for recruitment campaigns
• Track timelines, deliverables, and communications across the recruitment cycle
• Assist Fellowship and Community teams with outreach execution and coordination
• Coordinate with Brand team to ensure alignment across campaigns and channels

Senior Social Media and Community Manager

Senior Product Manager

Fellowship Recruitment Intern, Brand