Binance

SEO Technical Manager

Binance

full-time

Posted on:

Location Type: Remote

Location: United Arab Emirates

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About the role

  • Oversee technical SEO strategy across digital properties, implementing AI-optimized crawling, indexation, and generative search best practices.
  • Advise on architecture, crawlability, indexation, speed, and Core Web Vitals with data-driven site health improvements.
  • Embed SEO/AIO into dev, product, and engineering decisions from code deploys to launches.
  • Analyze GA4, Search Console, and log data to forecast growth, spot trends, and prioritize Core Web Vitals fixes.
  • Lead CMS migrations/upgrades with AI audits to ensure SEO continuity and minimal disruption.
  • Refine Tech SEO frameworks: geo-targeting, hreflang, multilingual AI content, and cross-market tracking.
  • Perform log analysis and Python/SQL queries for crawl insights.
  • Track SEO/AIO trends (LLMs, voice, multimodal, E-E-A-T) and mentor on implementations.

Requirements

  • 7+ years of expertise in international SEO, including multiple region and language targeting.
  • Expertise in Core Web Vitals, Schema/LLM-optimized structured data, scalable architecture.
  • Hands-on fluency in JS frameworks, SSR, and debugging SEO issues.
  • Hands-on expertise in GA4, GSC APIs, Screaming Frog, Ahrefs AI, log analyzers, and Python/BigQuery for SEO insights.
  • Proven experience in CMS migrations and large-scale website transitions.
  • Experience with A/B and multivariate experimentsExperience in the cryptocurrency industry is a strong plus.
Benefits
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Hard Skills & Tools
technical SEOAI-optimized crawlingindexationCore Web VitalsPythonSQLJS frameworksSchemaA/B testingmultivariate experiments
Soft Skills
leadershipmentoringdata-driven decision making