BD

Senior Manager, Platform Marketing – Vascular Access

BD

full-time

Posted on:

Location Type: Hybrid

Location: Sandy • Utah • 🇺🇸 United States

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Job Level

Senior

About the role

  • Reports to the Director Platform Marketing – Vascular Access
  • Collaborating with the Global Platform Leadership team to identify and deliver on key strategic marketing objectives across BD’s vascular access platforms
  • Developing competitive plans to penetrate existing markets
  • Launching new indications and new products
  • Acting as a liaison to regional marketing counterparts to achieve global revenue targets
  • Leading projects to identify new indications, new markets, and new solutions within the current portfolio to deliver clinical value
  • Guiding products through the innovation and GPDS process
  • Leading new solutions that require significant market development, new commercial models, or significant changes to current practice
  • Developing strong commercialization plans that leverage customer insights, create effective pricing strategies, identify target customers, and drive key messages to support commercial launch excellence

Requirements

  • Bachelor’s degree required with a focus in Marketing / Business or Technical Field preferred
  • 5+ years experience in medical device product marketing and/or product management including experience with medical device product launches required
  • Medical device product launch experience associated with vascular access, radiology, or surgery devices required
  • Experience in the operating room and/or interventional procedures with demonstrated ability to build relationships with clinicians required
  • Strong organizational skills and demonstrated ability to meet tight deadlines in an environment of competing priorities required
  • Proven ability to work in high-paced environment and routinely work on multiple tasks with multiple people while effectively prioritizing
  • Action oriented with demonstrated ability to drive results required
  • Strong communication and presentation skills required
  • Strong strategic, analytical, and problem-solving skills required
  • Demonstrate strong interpersonal skills related to interfacing and establishing relationships with customers and key influencers to ensure that marketing decisions are customer-driven required
  • Ability to influence without authority to drive consensus and collaboration across multiple platforms required
  • Must be willing and able to travel up to 30% of the time
Benefits
  • Health insurance
  • Flexible work arrangements
  • Professional development opportunities
  • On-site collaboration

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
medical device product marketingproduct managementproduct launchcommercialization planspricing strategiesmarket developmentcustomer insightsstrategic marketinganalytical skillsproblem-solving skills
Soft skills
organizational skillscommunication skillspresentation skillsinterpersonal skillsinfluence without authorityaction orientedability to prioritizerelationship buildingcollaborationability to meet deadlines
Certifications
Bachelor's degree in MarketingBachelor's degree in BusinessBachelor's degree in Technical Field
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