AutoHive

Marketing Operations Lead

AutoHive

full-time

Posted on:

Location Type: Remote

Location: New Zealand

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Job Level

Senior

About the role

  • **What You'll Do:****Initial Phase: Marketing Process Design & Implementation (30%)**
  • - Create clear, practical workflows that take marketing initiatives from concept to completion
  • - Identify repetitive tasks and processes that can be automated through our AI developer interns
  • - Develop specifications and requirements for AI-powered marketing tools
  • - Implement and refine systems to ensure our creative work gets executed efficiently
  • - Build templates and frameworks that make marketing execution more consistent
  • **Performance Tracking & Analysis (20%)**
  • - Set up practical measurement systems to track how our marketing initiatives perform
  • - Create dashboards and reports that provide actionable insights
  • - Analyze marketing data to identify strategic patterns and improvement opportunities
  • - Develop attribution models to accurately measure marketing impact
  • - Design experiments to test new marketing approaches and validate hypotheses
  • **AI Orchestration & Governance (20%)**
  • - Design the ecosystem of how multiple marketing AI agents interact effectively
  • - Create quality control systems to monitor and ensure excellence in AI outputs
  • - Develop exception handling processes for when AI encounters novel situations
  • - Establish governance frameworks for appropriate AI decision-making boundaries
  • - Continuously evaluate AI performance against business objectives
  • **Human-AI Collaboration Design (15%)**
  • - Create optimal collaboration models between our creative team and AI systems
  • - Design interfaces that make AI capabilities accessible to non-technical team members
  • - Identify which aspects of marketing truly require human judgment versus AI execution
  • - Develop feedback loops that help AI systems learn from human expertise
  • - Train team members to effectively direct and work with AI systems
  • **Strategic Evolution & Innovation (15%)**
  • - Identify emerging opportunities to enhance marketing effectiveness
  • - Restructure systems as marketing channels and tactics evolve
  • - Create integration points between marketing and other business functions
  • - Evaluate new technologies for potential marketing application
  • - Ensure marketing operations align with evolving business strategy

Requirements

  • **Essential Qualifications:**
  • - 2-5 years of experience in marketing operations, campaign management, or similar roles
  • - Strong organizational skills with the ability to create order from creative chaos
  • - Expert-level HubSpot user
  • - Experience implementing or improving marketing processes
  • - Comfort with marketing metrics and data analysis
  • - Excellent communication skills, particularly in making complex ideas actionable
  • - Interest in marketing technology and AI automation solutions
  • **Personality Traits & Working Style:**
  • - Strategic systems thinker who can design holistic solutions
  • - Adaptable with demonstrated learning agility as technologies evolve
  • - Naturally organized with a knack for creating structure
  • - Analytical thinker who enjoys solving practical problems
  • - Comfort with continuous evolution of responsibilities and technologies
  • - Ability to bridge creative, technical, and strategic conversations
  • **Future-Focused Capabilities:**
  • - Ability to anticipate how roles and processes will evolve with increased automation
  • - Intellectual curiosity about emerging marketing technologies and approaches
  • - Comfort with ambiguity and continuous change in marketing operations
  • - Systems thinking that identifies complex interactions and second-order effects
  • - Vision for how human creativity and AI capabilities can optimally complement each other
  • **Bonus Qualifications:**
  • - Experience working with developers or technical teams
  • - Background in digital marketing campaign execution
  • - Familiarity with project management methodologies
  • - Knowledge of marketing automation tools
  • - Experience in a fast-paced creative environment
Benefits
  • - Work at the cutting edge of AI-powered Marketing—leveraging automation to scale growth.
  • - A lean, high-impact team where every decision ties to business performance.
  • - Opportunity to own strategy and execution, without endless red tape.
  • - Competitive salary and strong career growth opportunities.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing operationscampaign managementdata analysismarketing metricsprocess improvementAI automationattribution modelsdashboard creationexperiment designworkflow design
Soft Skills
organizational skillscommunication skillsstrategic thinkingadaptabilityanalytical thinkingproblem-solvinglearning agilitycreativitycollaborationvisionary thinking