Ardelyx, Inc.

Marketing

• Lead the development and implementation of B2B access marketing tactics and pull-through resources
• Develop account-specific tactical recommendations based on customer type, business needs, and competitive landscape
• Partner within Market Access & Patient services and other cross-functional commercial partners
• Lead strategic alignment and execution with National and Regional Market Access account teams on tactical plans
• Identify and execute marketing needs for field access managers
• Implement key tactics for various payer channels
• Partner with Data Analytics to deliver market insights that inform payer strategies
• Manage the payer marketing budget, agency of record, and external vendors

Director, Access Marketing

• Lead the development and implementation of B2B access marketing tactics and pull-through resources, including materials for teams calling on payers, dialysis organizations, or health care providers (for reimbursement needs)
• Develop account-specific tactical recommendations based on customer type, business needs, and competitive landscape, ensuring timely and profitable access
• Work closely within Market Access & Patient services and other cross-functional commercial partners, including brand leadership, commercial operations, and HEOR, medical, Regulatory, Patient Services, Finance, Trade, Account Management to ensure alignment of payer marketing strategies with overall business objectives
• Identify and execute marketing needs for field access managers, including reimbursement marketing materials that support access and pull-through objectives
• Implement key tactics for various payer channels (e.g., government, commercial)
• Partner with Data Analytics to deliver market insights that inform payer strategies, tactics, and promotional plans
• Partner with Data, Analytics, and Operations to execute market research needs and gaps (e.g., Advisory Boards)
• Support cross-functional brand teams, fostering collaboration and ensuring market access representation
• Represent Market Access in Medical, Legal, and Regulatory (LMR) review meetings
• Manage the payer marketing budget, agency of record, and external vendors as necessary

Associate Director, Access Marketing

Sales

• Oversee the on-the-ground execution and deployment of brand specific training experiences
• Assist in the development and execution of comprehensive strategic and tactical plans to support the short and long term objectives of the IBSRELA Field Sales team
• Manage implementation and continuous improvement relating to Brand specific, IBSRELA new hire training programs and curriculum, including continuing education with ongoing learning programs
• Administer advanced training for ongoing learning of product and disease knowledge and customer interaction capabilities
• Develop classroom training programs, including customer interaction capabilities as well as disease and product education via live training experiences, e-learning modules, etc.
• Manage continued development of IBSRELA sales training programs mentorships, coaching, and field assessment in partnership with Sales Leadership and Zone Directors
• Ensure that training programs are consistent with, and supporting of, company legal, regulatory and compliance guidelines
• Work closely with Sales and Market Access to ensure appropriate integration of sales and marketing materials into all new hire and ongoing learning training programs
• Provide strategic analysis and planning with the ability to work with and manage demands and expectations from multiple internal customers
• Design and attend certification training for relevant training programs and vendors

Associate Director, Sales Training – Gastroenterology

Operations

• Provide strategic operational leadership for key Medical Affairs initiatives
• Implement continual process improvements for Medical Affairs functions and areas of responsibility
• Establish trusted peer-to-peer relationships with internal partners
• Effectively manage multiple vendor and agency relationships, ensuring that Ardelyx interests are well represented and addressed
• Organize departmental meetings including setting agendas and managing project updates
• Develop and maintain monthly departmental reports for all functional areas
• Manage MRC process using Veeva MedComms
• Support Medical Education Grant and Investigator Sponsored Trial (IST) process
• Support partnerships with external agencies and partners
• Manage departmental training activities, including maintenance of learning management system
• Oversee contracting and processing of SOWs and consultant agreements
• Support monthly and annual budget tracking
• Represent Medical Affairs on cross-functional teams

Senior Medical Operations Manager

Director

• Providing strategic leadership and operational oversight to a team of field reimbursement managers (FRMs)
• Ensuring patient access to company products by developing and executing field reimbursement strategies
• Educating healthcare providers (HCPs) on coverage and coding
• Resolving access barriers within a complex healthcare landscape
• Serving as a key subject matter expert on the regional payer landscape
• Partnering closely with Market Access, Sales, Marketing, Medical Affairs, Legal, and Patient Support Hub teams
• Proactively educating providers and office staff on patient support programs, coding, billing, and prior authorization requirements

Director, Field Access and Reimbursement

• Hire, train, develop, lead Area Business Directors (ABDs) to serve the Zone geography, in their respective territories
• Organize, control, and coordinate input relating to staffing, training, and developing and retaining key talent for the sales organization
• Own the Zone's sales objectives and performance of every ABD sales territory
• Coordinate the development of the Zone's strategic business plans outlining the execution of sales personnel around defined strategies and tactics for achievement of sales goals and objectives - provide direction, guidance, and support to ensure optimal execution of sales and marketing plans
• Assist the National Sales Director in developing, implementing, and managing sales force incentive and compensation programs as well as customized sales force analyses to effectively manage optimal targeting, planning, resource allocation, and performance evaluations
• Assist in translating key financial drivers and business analytics/insights into specific, measurable, and executable action plans for ABDs and inside sales personnel
• Oversee, evaluate, and enforce compliance with Ardelyx policies, including code of conduct, operational guidelines, travel and expense policies, and promotional guidelines as it relates to the sales force
• Develop, assert, and continuously reinforce a culture of compliance, ensuring that all sales activities and actions by members of the sales team comply with all laws and regulations and company compliance policies and procedures
• Manage and monitor sales team operating budgets and assist in developing guidelines for field sales budget adherence
• Proactively engage with key customers, decision-influencers, decision-makers, and account groups to directly represent Ardelyx in a leadership capacity, promote Ardelyx products, and achieve company objectives
• Provide input on sales team alignments and expansions, including evaluating workload potential, performance potential, and sales results against sales forecasts and KPIs
• Ensure all Zone promotional activities are in accordance with Ardelyx’s policies and procedures, including reviewing potential violations of company policies and procedures and direct and approve any appropriate disciplinary action

Zone Director – Gastroenterology

• Achieve sales objectives
• Focus on accountability, collaboration, compliance, and teamwork to deliver favorable results to healthcare professionals, their patients, and Ardelyx
• Assume accountability for establishing and implementing an effective sales plan that meets (ideally exceeds) sales goals and corporate objectives
• Collaborate with ABD peers to optimize product opportunities through coordination and information sharing linked to large gastroenterology group practices
• Work closely with personnel from Marketing, Patient Services, and Market Access to inform on territory experiences and dynamics to facilitate best practices and idea exchanges to optimize product and Ardelyx success
• Master clinical data, disease state knowledge, competitive products, and market access information to drive relevant messaging with decision-makers and influencers
• Ensure activities comply with all laws, regulations, and Ardelyx compliance policies

Area Business Director – Gastroenterology

• Build, lead, and coach a high-performing team of access and reimbursement Directors
• Provide coaching and educational opportunities for the Ardelyx ARM team
• Ensure all team activities strictly comply with all regulatory, legal, and compliance standards
• Lead the development of comprehensive access and reimbursement strategies
• Establish and monitor key performance indicators (KPIs) to measure team effectiveness
• Monitor, analyze, and anticipate changes in healthcare policy
• Partner with internal stakeholders to ensure alignment of access and reimbursement strategies
• Lead the operational components of the Access and Reimbursement team
• Harmonize ARM team goals, key performance measures, hub data, and SP trends
• Define budget requirements and manage vendor relationships

Senior Director, Field Access Strategy – Operations

• Lead the design and execution of analytics frameworks evaluating quality of access, formulary performance, and payer utilization across all segments
• Analyze payer coverage policies, step edits, prior authorization requirements, and reimbursement trends to identify access opportunities and barriers
• Monitor pull-through effectiveness, quantifying access-driven utilization across national and regional accounts
• Develop and maintain dashboards, scorecards, and executive-level reporting to track payer performance, formulary wins/losses, and core access KPIs
• Lead analytic preparation for Monthly and Quarterly Business Reviews (MBRs/QBRs), including performance summaries, coverage updates, and strategic recommendations
• Partner with Market Access leadership to model and forecast the impact of access changes, formulary updates, contracting strategies, and share shifts
• Provide insights to Payer Account, Trade, Patient Services, and Field Access teams that support access optimization and patient affordability initiatives
• Serve as a subject matter expert on payer, formulary, coverage, and claims utilization data, including developing sound business rule logic, ensuring consistent data definitions, and conducting QC testing to validate accuracy and reliability
• Conduct ad hoc analyses to diagnose access challenges, support contracting decisions, and respond to field inquiries
• Manage relationships with data and consulting vendors, including scope alignment, deliverable oversight, and budget management