Aradius Group

Business Development Rep

• Serve as the first point of contact for inbound leads, website inquiries, and prospective clients, creating a responsive and professional first impression.
• Lead discovery conversations to understand project goals, timelines, budgets, and business challenges before recommending next steps.
• Qualify opportunities and route them to the appropriate team member based on client needs, project complexity, and growth potential.
• Identify opportunities to transition e-commerce customers and smaller accounts into enterprise sales conversations when additional services or long-term partnerships could provide greater value.
• Support Aradius Group's e-commerce customers by answering questions, assisting with storefront navigation, troubleshooting basic issues, and helping clients successfully place and manage orders.
• Build strong relationships with customers through proactive follow-up, ensuring inquiries are resolved and opportunities continue moving forward.
• Partner with Marketing to provide feedback on lead quality, recurring client questions, campaign performance, and emerging market needs.
• Maintain accurate customer information, activity, and opportunity tracking in HubSpot.
• Leverage ZoomInfo, AI-powered prospecting tools, and other sales technologies to research companies, enrich lead data, and prepare for meaningful client conversations.
• Collaborate with Enterprise Sales, Account Managers, and Client Services to create a seamless client experience from initial inquiry through long-term partnership.
• Meet established service and conversion goals, including speed-to-lead, lead qualification, and opportunity conversion metrics.

Business Development Representative

Account Executive

• Build and grow a portfolio of new business opportunities through a combination of strategic prospecting, AI-powered sales tools, marketing-generated leads, referrals, networking, and collaboration with future Business Development Representatives.
• Lead discovery conversations to understand client goals, operational challenges, marketing initiatives, and long-term business objectives.
• Develop customized solutions by collaborating with internal experts across print, direct mail, fulfillment, creative, mailing, technology, and client services.
• Manage a healthy sales pipeline using HubSpot, maintaining accurate opportunity tracking, forecasting, and client activity.
• Utilize ZoomInfo and other sales intelligence tools to research target accounts, identify key decision-makers, and support account planning.
• Present proposals, pricing, and recommendations that align with client goals and deliver measurable business value.
• Partner with Marketing on strategic account reviews, campaign planning, and market feedback to uncover growth opportunities and strengthen client relationships.
• Share client insights, recurring pain points, industry trends, and competitive feedback to help shape marketing campaigns, sales strategy, and future service offerings.
• Develop strategic account plans that identify opportunities for expansion across existing and prospective clients.
• Partner with Account Managers and cross-functional teams to ensure a seamless client experience from discovery through execution and ongoing account growth.
• Represent Aradius Group professionally at client meetings, networking events, trade shows, and industry functions.
• Meet or exceed established sales and revenue goals while maintaining an exceptional client experience.

Business Development Representative

Senior Account Executive