Altus Group

Director, Product Marketing

Altus Group

full-time

Posted on:

Location Type: Office

Location: New York City • Illinois • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $150,000 - $175,000 per year

Job Level

Lead

About the role

  • Develop and own product marketing strategy aligned with corporate objectives and market opportunities
  • Lead competitive intelligence initiatives to inform product roadmap, pricing, and positioning
  • Partner with executives to define market segmentation, target profiles, personas, and value propositions
  • Present strategic recommendations and market insights to executive leadership and key stakeholders
  • Build deep customer insights through research programs to drive customer-centric positioning and messaging
  • Design and execute integrated launch strategies that drive measurable customer acquisition and revenue growth
  • Architect go-to-market frameworks that maximize adoption and revenue expansion
  • Develop data-driven sales enablement materials, including competitive battle cards and value calculators
  • Establish KPIs to measure strategy effectiveness and optimize marketing ROI
  • Lead customer research to inform product strategy and messaging
  • Build and scale a high-performing Product Marketing team
  • Develop team capabilities through coaching and performance frameworks
  • Drive cross-functional collaboration across Product, Sales, Marketing, and executive leadership

Requirements

  • 10+ years of progressive marketing experience, including strategic leadership in B2B technology or SaaS
  • Proven track record of developing strategies that drive measurable business outcomes (revenue growth, market share, customer acquisition)
  • Strong strategic thinker with the ability to translate market insights into actionable business strategies
  • Executive presence and strong communication skills, with the ability to influence senior leadership
  • Experience building and leading high-performing teams in fast-paced, multi-product environments
  • Data-driven mindset with strong analytical capabilities
  • Background in Commercial Real Estate, Proptech, or professional services is a plus
Benefits
  • competitive compensation
  • incentive and bonus plans
  • total rewards package prioritizing mental, physical, and financial well-being
  • mentorship from the best and brightest in CRE
  • access to Altus Intelligence Academy with over 150,000 hours of learning content
  • flexible work model that aligns work location to needs of the work
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketing strategycompetitive intelligencemarket segmentationcustomer insightslaunch strategiessales enablement materialsKPI establishmentdata-driven decision makingcoachingperformance frameworks
Soft Skills
strategic thinkingcommunication skillsinfluenceteam leadershipanalytical capabilitiescross-functional collaborationcustomer-centric positioningexecutive presenceresearch skillsperformance optimization