Alloy

Brand Manager

• Serve as the primary owner of Alloy's external brand voice, ensuring consistency and resonance across organic social, PR, and content channels
• Define the communications strategy that increases Alloy's brand awareness and share of voice
• Build scalable editorial processes that enable consistent brand storytelling
• Translate Alloy's positioning into compelling narratives that land with enterprise fintech and financial services audiences
• Act as a creative thought partner to the CMO and senior stakeholders, bringing editorial judgment and strategic instincts to how Alloy shows up externally
• Influence company messaging and positioning in partnership with Product Marketing and Executive Leadership
• Develop and execute organic social strategy across LinkedIn, X/Twitter, Instagram, and other relevant channels to increase visibility, credibility and engagement among target audiences
• Build and manage a content calendar that reflects Alloy's brand voice, amplifies company moments, and engages our target audience
• Collaborate closely with the Demand Gen Team to align organic content with our paid media channels and strategy
• Own the full client story pipeline: case studies, client testimonials, joint press opportunities, and co-marketing initiatives
• Partner with Customer Success, Sales, and clients directly to surface compelling proof points and develop them into polished, publishable assets
• Ensure client stories reinforce Alloy's core proof points across onboarding, fraud, and compliance
• Serve as content lead for Alloy's presence at external conferences, hosted events, and webinars — from abstract submissions to speaker coordination to on-site execution
• Manage speaking submissions and panel placements, including ghostwriting and prep support for executive speakers
• Partner with the Demand Gen team to ensure event content integrates with broader campaign strategy
• Manage award submissions and industry recognition programs
• Develop and maintain press materials that reflect the current brand positioning
• Own Alloy's PR relationships and day-to-day media coordination, in partnership with external agency support

Senior Manager, Brand & Communications

Public Relations

• Conceptualize, present and implement strategic PR programs
• Lead account-specific PR teams
• Manage and inspire junior PR practitioners as direct reports
• Contribute ideas and develop opportunities to help further the PR practice area at Alloy
• Collaborate with other departments to integrate strategies
• Regular client communications and follow through
• Develop PR program strategy aligned with client messaging and industry trends.

Senior Manager, Brand & Communications

Public Relations Director