AKASA

Product Marketing

• Directly oversee the development and execution of product positioning, messaging and launch strategy by customer segment
• Develop product messaging and sales enablement materials including collateral, sales presentations, website content, customer emails, case studies, product demonstrations, and spec sheets
• Work cross functionally with research and development, sales, and marketing to ensure consistent messaging across channels
• Research and report on competitive positioning; develop sales battle cards and maintain competitive intelligence in Salesforce
• Drive product launch planning and execution including evaluation and communication of launch success
• Plan and lead product discussions for customer convening events and customer advisory boards; build trusted customer relationships for feedback
• Provide direction and content support for product-related events, PR and social media
• Develop and support marketing campaigns that generate demand, build product awareness, and drive lead generation

Product Marketing Lead

Business Development Rep

• Scrub target market accounts for qualified contacts and research relevant market developments to tailor messaging.
• Strategize with marketing and sales teams to coordinate cold outreach and follow-up efforts with marketing campaigns and personal networks to maximize conversion rates.
• Follow up on leads generated through marketing campaigns, events, or inbound web inquiries to qualify and progress them through the sales funnel.
• Secure net new initial commercial meetings for Sales Directors by conducting cold calls and sending personalized follow-up emails.
• Attend select industry events and trade shows to support company Marketing strategy by generating leads and building relationships with prospects.
• Enter, update, and maintain prospect and customer information, outreach efforts, sales activities, and leads in Salesforce CRM system.
• Monitor marketing lead workqueues and evaluate qualified leads for commercial viability; surface operational bugs and inefficiencies.

Business Development Associate

DevOps Engineer

• Ensure infrastructure is reliable, observable, and easy to operate with emphasis on automation and operational excellence.
• Build, manage, and optimize infrastructure using Terraform, GitHub CI/CD, and Kubernetes.
• Create visualizations and alerts that provide actionable insights using tools like Grafana, Prometheus/Mimir, OpenSearch, and Sentry.
• Identify manual or error-prone processes and replace them with automated, repeatable systems.
• Diagnose and resolve production issues across application and infrastructure layers.
• Capture knowledge in runbooks, setup guides, and architecture diagrams to support operational maturity.
• Partner with engineers across teams to drive adoption of DevOps and infrastructure best practices.
• Help scale infrastructure and monitoring systems to meet growing demands.
• Participate in an on-call rotation and support incident response processes as needed.
• Attend weekly co-working days in the South San Francisco office (expected on Wednesdays).

Product Marketing Lead

Business Development Associate

Senior Software Engineer, DevOps