Product Marketing Specialist
AGIA Affinity
full-time
Posted on:
Location Type: Remote
Location: California • United States
Visit company websiteExplore more
Salary
💰 $60,000 - $70,000 per year
About the role
- Execute assigned loyalty campaigns from intake through launch, ensuring projects are delivered on time, on scope, and aligned to business objectives
- Support product GTM strategy and execution as needed
- Coordinate campaign tasks across internal stakeholders, including affinity marketing, digital marketing, data analytics, business technology, product, and growth teams
- Manage day-to-day campaign workflows, timelines, and dependencies to support smooth and efficient execution
- Track and manage allocated marketing budgets, ensuring spend is aligned with approved plans and documented appropriately
- Partner with external vendors and agencies to support the development of personas, creative assets, and content that enable effective campaign execution
- Work within the MarTech stack to support campaign setup, execution, tracking, and documentation
- Analyze historical campaign and performance data to identify trends, insights, and opportunities that inform current and future marketing strategies
- Support monthly revenue and expense reporting by preparing variance analyses and summaries of key month-over-month changes
- Assist in compiling campaign results, performance dashboards, and post-launch recaps for marketing leadership and cross-functional partners
- Prepare for and support cross-functional working sessions and status meetings to align stakeholders, clarify responsibilities, and maintain project momentum
- Communicate campaign progress, risks, and dependencies clearly and proactively to product marketing leadership
- Partner closely with product marketing leadership and growth and product teams to support the development, and ongoing maintenance of sales enablement materials
- Contribute to a collaborative, solutions-oriented team culture by supporting shared goals and continuous process improvement
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 3+ years of experience supporting or executing marketing campaigns, ideally in a product-focused or loyalty-driven environment
- Demonstrated project management skills, with the ability to manage multiple initiatives simultaneously and meet deadlines
- Strong analytical skills, with experience interpreting campaign, product, or performance data to inform recommendations
- Excellent written, verbal, and presentation skills
- Strong collaboration skills with cross-functional stakeholders in a fast-paced environment
Benefits
- Health benefits including medical, dental, and vision
- 401K with 100% company match up to 3% of your annual income and an additional 50% match on the next 2% of income
- Prefunded optional FSA
- 100% covered Life Insurance
- Accidental Death and Dismemberment Insurance
- Short Term/Long Term Disability
- $250 Wellness Benefit
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
campaign managementdata analyticsbudget managementperformance analysisproject managementGTM strategyMarTech stackvariance analysismarketing strategysales enablement
Soft skills
collaborationcommunicationanalytical skillspresentation skillsproject coordinationproblem-solvingtime managementstakeholder managementteamworkprocess improvement
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications