AGI - Ag Growth International

Account Manager

• Develops a profitable growth strategy for selling AGI’s products and services to current and potential customers including specific plans to achieve both short- and long-term profitable growth.
• Works with assigned Strategic Enterprise customer accounts as the lead point of contact within the organization to deliver revenue targets and outstanding customer service.
• Develops and cultivates positive relationships with customers at all levels of their organization and influences decision makers within various disciplines at the customer (engineering, purchasing, quality, and manufacturing) to build and maintain rapport with customer decision makers to provide extraordinary customer service and identify new business opportunities.
• Executes sales strategies to meet monthly, quarterly, and annual revenue goals.
• Understands customer business strategy, decision-making process, and customer culture to develop a path for negotiating and closing new business opportunities.
• Supports AGI global regions with opportunities at assigned customer accounts.
• Conducts sales presentations, Quarterly Business Reviews, and coordinates the development of bid proposals and quotes.
• Gathers and shares competitive information with appropriate internal departments and assists with customer retention by being aware of competitive situations and proposing counter strategies to defend and gain market share.
• Effectively uses all CRM and Business tools to communicate and to update internal stakeholders on account activity.
• Seeks out and collaborates with the AGI team to bring the best product and technical expertise to the Enterprise accounts.
• Assists in development of sales and marketing budget and subsequently ensures adherence to the budget numbers.
• Completes and maintains sales reports, forecasts, and customer data.
• Tracks, submits, and audits sales transactions and follows up on customer concerns as needed.
• Contributes to positive Company image, supports regional and national trade shows and markets.

Key Account Manager

Marketing

• Develop and maintain product positioning, messaging, and value propositions across AGI's commercial product portfolio.
• Partner with product management and engineering teams to understand product capabilities, customer applications, and competitive advantages.
• Translate technical product features into customer-focused benefits and business value.
• Develop product marketing plans that support growth objectives and strategic priorities.
• Lead marketing support for new product introductions and portfolio expansion initiatives.
• Coordinate launch plans across sales, product management, engineering, and design.
• Develop launch assets including sales tools, literature, presentations, videos, digital content, and customer communications.
• Monitor market trends, customer needs, competitive activity, and emerging industry opportunities.
• Conduct competitive analysis and develop tools that help sales teams effectively position AGI solutions.
• Provide market insights and recommendations to support business planning and product strategy.
• Create and maintain sales enablement materials including product presentations, battle cards, case studies, application guides, technical literature, and customer success stories.
• Support global sales teams through training materials and product communications.
• Partner with sales leadership to identify content and marketing tools needed to accelerate opportunity development.
• Develop integrated marketing campaigns that support strategic growth initiatives.
• Create and oversee development of customer-focused content across digital, print, video, trade media, and event channels.
• Ensure all content aligns with AGI brand standards and business objectives.
• Manage agency and freelance resources when required.
• Support AGI participation in key industry trade shows, conferences, associations, and customer events.
• Develop event marketing strategies, product launch activities, and post-event follow-up plans.
• Coordinate marketing assets and messaging to maximize event ROI.
• Work closely with regional and country marketing representatives to support local market requirements.
• Ensure consistent messaging, positioning, and brand execution across regions.
• Share best practices, campaign insights, and performance results across the organization.
• Monitor campaign effectiveness and marketing performance using established KPIs.
• Track marketing investment and assess return on marketing activities.
• Assist with annual planning, budgeting, and forecasting activities.

Marketing Manager – Commercial & International

• Maintain product literature, presentations, and sales tools
• Support dealer and distributor communications with updates and campaign assets
• Organize and manage marketing assets in shared systems
• Work with product and engineering to gather inputs
• Turn technical details into clear, accurate materials
• Keep product information consistent across channels
• Support product launches and rollout execution
• Assist with product photography, video, and content capture
• Coordinate show logistics, shipping, and vendors
• Prepare booth materials and signage
• Support on-site execution when needed
• Track leads and support follow-up
• Update website content and product pages
• Coordinate LinkedIn posts and email campaigns
• Manage translation and localization for global materials
• Work across marketing, sales, product, and operations
• Track timelines, deliverables, and approvals
• Maintain content calendars and project trackers
• Ensure version control across materials
• Apply brand standards across all materials
• Manage photo and video libraries
• Coordinate asset creation with designers and partners
• Maintain templates
• Track expenses and support budget reporting
• Process invoices and manage vendors

Key Account Manager

Marketing Manager – Commercial & International

Marketing Coordinator