Influencer Partnerships Manager
ADVANTAGE AUSTRIA Croatia
full-time
Posted on:
Location Type: Hybrid
Location: Brooklyn • New York • United States
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Salary
💰 $100,000 - $120,000 per year
About the role
- Lead the strategy, planning, and execution of Graza’s influencer marketing program across all creator tiers and marketing channels, in collaboration with Graza’s Sr. Social Media Manager
- Oversee monthly influencer initiatives, including paid partnerships, seeding, affiliate programs, and our influencer roadmap as a whole
- Draft, manage, and negotiate contracts, overseeing all influencer-related communication
- Support and amplify key brand moments, events, launches, and campaigns through thoughtful influencer & creative partnerships that ladder up to brand and marketing goals
- Collaborate with the social team to ensure cohesion across channels and identify collaborative opportunities for Graza’s organic platforms
- Guide our creator brief development to align with brand priorities and key marketing moments
- Analyze performance of all influencer partnerships and campaigns
- Manage a monthly budget and all associated spend, optimizing for reach and engagement
Requirements
- 3+ years of experience in influencer marketing and/or social media, ideally at a consumer brand
- Strategic thinker with a strong point of view on social-first influencer programs, emerging influencer trends, and brand-building opportunities in the creator space
- Equal parts creative and analytical, with the ability to think big-picture while keeping an eye on details that drive performance
- Exceptional communicator who can confidently manage external partners with a relationship-first approach
- Super organized and able to balance multiple priorities at once, including budget, contract negotiation, and briefing
- Strong understanding of what makes engaging, high-performing content and the ability to to translate those insights into creator partnerships that drive brand affinity and awareness
- Analytical mindset with experience reporting on and optimizing performance for influencer and affiliate campaigns
- Experience managing monthly budgets and timelines for large-scale influencer programs
Benefits
- Graza offers fully covered health care plans (medical, dental, and vision)
- Flexible paid time off
- Full range of benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
influencer marketingsocial media managementcontract negotiationbudget managementperformance analysisaffiliate marketingcontent creationcampaign managementstrategic planningdata reporting
Soft Skills
strategic thinkingcreativityanalytical mindsetcommunicationrelationship managementorganizationmultitaskingattention to detailcollaborationproblem-solving