Adobe

Senior Manager, Enterprise Business Web Strategy

Adobe

full-time

Posted on:

Location Type: Hybrid

Location: San Jose • California • United States

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Salary

💰 $112,000 - $215,100 per year

Job Level

Senior

About the role

  • Support the execution of enterprise objectives for the website, using insights from opportunity assessments, competitive analyses, and performance data
  • Collaborate with teams across Enterprise Marketing to identify and distill marketing and campaign objectives into specific web requirements
  • Support teams across the enterprise through coordination that promotes timely delivery of web projects and campaigns
  • Partner with content strategy teams, ensuring that the website’s content is user-centric and optimized for SEO/GEO, and provides meaningful value to users
  • Work closely with creative and UX teams to deliver web pages optimized for user experience, accessibility, and mobile responsiveness
  • Advocate for standards in UI/UX, ensuring the website is intuitive, efficient, and easy to navigate
  • Solid understanding of Adobe’s Enterprise business while identifying customer needs for exploration, learning, engagement, and community by applying user insights, journeys, and persona research
  • Partner with data analysts and the Web team to enhance customer-level measurement and drive BACOM site performance, engagement, and business impact

Requirements

  • Demonstrated experience in web strategy, web development or digital marketing in a high-tech environment
  • Skills related to web marketing, SEO/GEO, web UX/UI, content management systems, and project management
  • Bachelor or equivalent experience
  • Ability to prioritize and support decision-making in uncertain situations
  • Ability to balance multiple projects simultaneously and meet deadlines in a fast-paced environment
  • Motivated self-starter who builds energy and clarity while holding empathy for the end user experience and your coworker community that delivers those experiences
  • Experience communicating with senior leaders as needed, with the ability to tailor messaging appropriately.
Benefits
  • Comprehensive benefits programs
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
web strategyweb developmentdigital marketingSEOGEOweb UXweb UIcontent management systemsproject managementcustomer-level measurement
Soft Skills
prioritizationdecision-makingmultitaskingmeeting deadlinesself-starterempathycommunicationcollaborationadaptabilityuser-centric focus