Adobe

Senior Director, GTM – Education, Higher Ed

Adobe

full-time

Posted on:

Location Type: Hybrid

Location: San Jose • California • United States

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Salary

💰 $182,500 - $389,650 per year

Job Level

Senior

About the role

  • Own GTM planning across universities and education consortiums driving net-new and expansion opportunities
  • Build long-term relationships with university and Office of Education decision-makers, including leadership, faculty, IT, and educator communities
  • Position Adobe’s Creativity and Productivity platforms, including responsible GenAI with Firefly, through outcomes-based selling and education-specific use cases
  • Co-sell with distributors, resellers, and partners through joint planning, enablement, and deal execution
  • Partner cross-functionally to drive onboarding, adoption, renewals, and footprint expansion while reducing churn

Requirements

  • 15+ years of GTM and/or sales experience in software/SaaS, IT, or EdTech
  • Practical knowledge Higher Education market, including procurement cycles, budgeting patterns, and customer decision dynamics
  • Proven ability to run structured discovery, articulate business value, and support sales leaders in complex, multi-stakeholder deals
  • Experience collaborating with channel partners (distributors/resellers/SIs) and driving outcomes through a partner ecosystem
  • Excellent communication skills; comfortable presenting to senior leaders and account decision makers
  • Data-driven approach; able to interpret pipeline/usage data to drive prioritization and decision-making
  • Ownership, curiosity, and resilience in a dynamic market; strong collaboration skills and a customer-first approach
  • Bachelor's degree (or equivalent experience); Master’s degree preferred
Benefits
  • Health insurance
  • Retirement plans
  • Paid time off
  • Flexible work arrangements
  • Professional development
  • Bonuses
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
GTM planningsales experienceoutcomes-based sellingstructured discoverydata interpretationbudgeting patternscustomer decision dynamics
Soft Skills
excellent communicationcollaborationownershipcuriosityresiliencecustomer-first approach
Certifications
Bachelor's degreeMaster’s degree