Senior Marketing Manager
Adobe
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • New York • United States
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Salary
💰 $112,000 - $215,100 per year
Job Level
About the role
- Coordinate weekly community campaign briefs and assist with team members briefings
- Deliver regular updates and maintain clear internal documentation
- Write clear, actionable content briefs for community campaigns
- Lead day-to-day execution of creative activation campaigns
- Coordinate campaign components across creative, content, legal, procurement, and regional partners
- Assist with launch planning activities and post-campaign wrap-ups
- Leverage community insights and social listening
- Partner with finance to ensure funds are allocated, tracked, and spent appropriately
- Support program budgets across community initiatives
- Identify risks related to budget, resourcing, or timelines
Requirements
- BA/BS Degree preferred OR 8+ years of experience as a Marketing Manager OR equivalent practical experience
- 8+ years of experience in Marketing
- Strong documentation and operational management skills
- High proficiency in cross‑functional communication
- Experienced in managing multiple ongoing campaigns and new campaigns
- Strong understanding of creator culture, UGC behaviors, social trends
- Experience building or supporting community-led growth
- Knowledge of AI marketing trends, audience segmentation, and persona development
- Familiarity with content distribution and amplification strategies
- Proven ability to build and activate creator communities
Benefits
- Health insurance
- Employee stock purchase plan
- Flexible work arrangements
- Professional development opportunities
- Paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
community campaign managementcontent brief writingbudget managementsocial listeningaudience segmentationpersona developmentcontent distribution strategiesamplification strategiescreator community activationoperational management
Soft Skills
cross-functional communicationdocumentation skillsrisk identificationteam coordinationcampaign executioncommunity insights leveraginglaunch planningpost-campaign analysismulti-campaign managementcollaboration
Certifications
BA/BS DegreeMarketing Manager experience